10th Annual Shorty Awards Categories

The 10th Annual Shorty Awards will be held April 15th, 2018 in NYC. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best in Television

Television shows, series and specials are eligible for this award. This includes shows streamed on sites including Netflix, Hulu and Amazon. Objectives include promoting new shows, upcoming seasons and engaging fans and viewers.

See previous winners and honorees here.
#FunnyCauseItstru
We live in strange, dark times. The internet and Twitter (and the White House) are teeming with bullies and trolls trying to score cheap laughs off the innocent. And we at truTV are not immune. In fact, we find ourselves victims of the same lame jokes year after year. So we CLAP BACK.truTV has aired the opening rounds of March Madness since 2011. Yet some...
America's Got Talent
America's Got Talent's objective is to be everywhere our audience is. On TV, online, on social media--and even in one of your mother's embarrassing posts she tags you in. Season 12 was the show's highest rated season ever, with AGT maintaining its position as the No.1 reality show of the summer for 12 straight years.We fed that enthusiasm by making sure o...
American Horror Story: Cult “Join Us” Campaign
American Horror Story's themes have always been shrouded in mystery and its seventh instalment was no different. In an effort to eventize the "Cult" theme of Season 7, FX created a fully immersive digital campaign centered around the visually stunning and highly interactive AHSCult.com, and extended out to the show's massive social following. The goal? In...
Dancing Brasil
We had two great products in our hands: the rights to make a Brazilian version of Dancing With The Stars; and, at the same time, Xuxa, one of the most famous, most recognized faces in Brazilian television, hosting the show. Airing on RecordTV, the most social TV broadcaster here in our country.The goal was to build a digital strategy that would keep pace ...
Legion
Mind bending, cinematic and critically acclaimed, Legion required a social campaign that lived up to the show in every way. The goal was to not introduce fans to this show's unique vision, but to also create artistic visuals that made audiences question what was real.
Love Island Campaign
Love Island is the biggest and best dating show around. A group of singles spend their summer in a beautiful luxury villa in the sun, under the watchful gaze of ITV2 viewers, where they have to win the hearts of the public as well as each other. Viewers have the power to decide who stays and who goes, until one couple remains, scooping up a huge cash priz...
Marvel's The Runaways Social Campaign
Our task was to help Marvel's Runaways become a must-see entertainment event by positioning it as a show for both Marvel fans and fans of teen dramas. Due to the innovative release strategy, the campaign also had to transition from the binge-able launch of three episodes in to a weekly episodic release.
The Alienist: How Social Led to a Record Setting Premiere
Turner and Fullscreen partnered to launch TNT's largest original series of all-time, The Alienist, with a multi-platform, video-first campaign that gave the 19th century thriller a social focus exploring the madness that lies within us all.
The Challenge XXX: Dirty 30 - The Dirty Awards
This year marked the landmark 30th season of MTV's The Challenge franchise with the premiere of The Challenge XXX: Dirty 30. To honor some of our longstanding fan-favorite cast members and celebrate the history of the show, known as a pioneer for reality competitive television, we created The Challenge Awards.
The Real with Joseph Azarian
The Real with Joseph Azarian began as a small-scale reality show, with its purpose to follow the Nossiff-Azarians, a prominent Boston family. The show focuses mainly on teen Joseph Azarian. The objective of the show was to showcase the family's life in an unfiltered, truthful, and powerful manner.Most reality shows are known for their extensive editing an...
Twin Peaks: The Return
For nearly 27 years, Twin Peaks drew people of all ages around the world to discuss and celebrate their favorite series through art, music, film, books, podcasts, websites, clothing, and more! Yet, there were no official social communities or a website giving long-time fans ongoing ways to engage or for newbies to learn about the series. When Show...
Watch What Happens Next
After 14 seasons of Watch What Happens Live with Andy Cohen (WWHL), Bravo's live late night show, Bravo wanted to attract new viewers, engage fans, and position Andy Cohen as the 'Late Night King of Fun' all while driving social buzz. WWHL is the only late night show that airs live, and with live content on social exploding, Bravo saw an opportunity to re...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly, and the rest of the social web.

The 10th annual shorty awards will be held april 15th, 2018 in new york city

late Deadline for Brands & Organizations

02 . 22 . 18