THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!

Campaign

Brand Awareness Campaign Campaign by Diverse-Owned Businesses Global Campaign Integrated Campaign Launch Campaign Local Campaign Multi-Platform Campaign Rebrand Campaign Regional Campaign Social Good Campaign

Content and Media

Blog & Micro-blog Brand Voice Branded Content Branded Series Contest or Promotion Copywriting NEW! Data Visualization Email & Newsletter Filter/Lens Hashtag Meme, GIF, & Emojis Micro-Site Single Post or Activation User-Generated Content

Design

Animation Art Direction Brand Identity Brand Redesign Generative AI NEW! Graphic Art Images Sound & Music UX/UI Visual Effects Website/App NEW!

Industry

Auto Beauty Business to Business Consumer Brand Education Entertainment Family and Parenting Financial Services Fitness, Health, & Wellness Food & Beverage Gaming Government & Politics Hospitality Insurance NEW! Live Events News & Media Non-Profit Pets & Animals Pharma & Healthcare Real Estate Restaurants Retail & E-Commerce Social Activism Sports Technology Television Travel & Tourism Wine, Beer & Spirits

Influencer & Celebrity Partnership

Instagram Partnership Multi-Platform Partnership Other Platform Partnership TikTok Partnership X Partnership YouTube Partnership

Metaverse

Artificial Intelligence Extended Reality Immersive Interactive Content NFTs

Overall Presence

Facebook Presence Instagram Presence LinkedIn Presence Multi-Platform Presence Other Platform Presence TikTok Presence X Presence YouTube Presence

Podcast

Art & Culture Podcast Branded Podcast Comedy Podcast Health & Wellness Podcast NEW! Lifestyle & Entertainment Podcast NEW! News & Politics Podcast Other Podcast Genres Podcast Mini Series Science & Technology Podcast Sports Podcast True Crime & Documentary Podcast

Single Platform

Facebook Instagram LinkedIn Other Platform TikTok X (formerly Twitter) YouTube

Strategy & Engagement

Brand Partnership Call to Action Community Management Creative Use of Technology CTV/OTT NEW! Customer Experience Earned Media Employee Engagement Event & Experiential Gamification Humor Innovative Media Buying Strategy Insights & Trends Integration with Live Television LGBTQ Community Engagement Micro-Influencer Strategy Multicultural Community Engagement Music & Dance On a Shoestring Organic Promotion Paid & Amplification Physical and Digital Convergence Public Service Announcement Real Time Response SEO & SEM Social Commerce Storytelling

Video

Comedy Video Dance Video Documentary NEW! Featurette or Behind The Scenes Video Instructional Video Live Event Coverage Live Video Long Form Video Medium-Length Video Music Video NEW! Product Feature Video Short Form Video Stories Unboxing Video Vertical Video Video Ad Video Series

Instagram Presence

This award honors brand presence on Instagram. Describe how you effectively used the platform's native tools to establish your unique brand voice, foster community and drive engagement.

See previous winners and honorees here.

Finalists

Instagram Presence
finalist
Pixar's Instagram Presence
Pixar has always been at the forefront of innovation and quality within the animation industry, and…
Instagram Presence
finalist
Bobbie Instagram: @Bobbie
  Since launching in 2021, Bobbie has been dedicated to evolving society to change the way we th…
Instagram Presence
finalist
‘grammable | adjective | suitable to be posted on the Instagram photo-sharing service
At the end of 2022, we took a long hard look at our Instagram page and realized that it was….averag…
Instagram Presence
finalist
Beyond Vitamins: NatureMade's Instagram Journey to Joyful Living
The driving idea behind Nature Made's Instagram strategy was to redefine its presence by answering …
Instagram Presence
finalist
IGN Instagram
IGN's Instagram has been a rocket ship the past few years, all thanks to a strategy that focuses on…
Instagram Presence
finalist
Photoshop Express
Adobe Photoshop Express is a photo editing app for social that needed help with its own social pres…
Instagram Presence
finalist
Power Book II: Ghost Season 3 Social Campaign
How do you keep a Season 3 show fresh and exciting? You level up your social strategy.  Power Bo…
Instagram Presence
finalist
Sphere Social
The team’s foremost objective was to mirror the revolutionary innovation of Sphere itself across ou…
Instagram Presence
finalist
The Unhinged Story of Totino's Instagram Success With Gen-Z
Totino’s is an innovator brand, originating the category of rolled, hot snacks that revolutionized …

Nominees

Instagram Presence
2023 MTV Video Music Awards
The MTV Video Music Awards is music’s most iconic night – from its career-defining performances to …
Instagram Presence
BMF Season 2 Social Campaign
Bigger is always better when you’re reppin’ the BMF name.  Following a hyped-up season 1, BMF se…
Instagram Presence
Club Shay Shay
Club Shay Shay is the podcast founded by icon, Shannon Sharpe, and produced by The Volume. Regarded…
Instagram Presence
Finestkind
Paramount+’s recent film, Finestkind, features acclaimed actors Ben Foster, Toby Wallace, Jenna Ort…
Instagram Presence
Food Network Social Media Platforms
Food Network strives to marry its status as a trusted food brand with a quirky, trend-driven approa…
Instagram Presence
GOMO's Next Top Travel Influencer
GOMO, a local MVNO (Mobile Virtual Network Operator) brand, faced its fiercest threat yet when its …
Instagram Presence
Highsnobiety Instagram
Highsnobiety is an international youth platform, and the aesthetic interests of youth culture drive…
Instagram Presence
Korn Dogs
The only positive to come out of the pandemic is what it transformed our company into. Korn Dogs or…
Instagram Presence
Minx Season 2
After an early cancellation at a competing network, Minx found its home at STARZ: the spot for adul…
Instagram Presence
Power Universe Evergreen Social Campaign
The Power Universe is not just a show – it's a cultural phenomenon within the Black community. We'v…
Instagram Presence
Rowan University Instagram Presence
The Rowan University Instagram was created in 2012. Throughout the last 12 years the platform and o…
Instagram Presence
RuPaul’s Drag Race Instagram
As the #1 Most Social Cable Prime Reality Show, @RuPaulsDragRace social has become a hub for the fr…
Instagram Presence
Sedano's Influencer Program
Sedano’s Supermarket is known for its Hispanic products and authenticity, but it faces the challeng…
Instagram Presence
Sesame Street on Instagram
Instagram is one of our strongest channels for reaching young adults, but despite steady growth, it…
Instagram Presence
The Female Quotient
At The FQ, we’re a woman-owned business and a visibility powerhouse, working with conscious leaders…
Instagram Presence
The Luxury Collection – Content Strategy
The Luxury Collection is an experiential brand with hotels and destinations rich in transformative …
Instagram Presence
The Society of Valued Minds
The Society of Valued Minds (SoVM) was created to help 18- to 24-year-olds reclaim their lives from…
Instagram Presence
Trackhouse - The Next Generation of NASCAR
Trackhouse Entertainment Group is uniquely positioned to invest in and operate businesses harnessin…
Instagram Presence
Turning the Business of Sports Into Entertainment on Instagram
As the leading publisher covering the intersection of business, sports and culture, we highly prior…
Instagram Presence
W Hotels' Instagram
In 2022, social media channels like Instagram and TikTok shifted to prioritizing video (specificall…
Vote for LinkedIn Presence