It's No Fluke – An Original Podcast

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Guy Kawasaki, Yvette Nicole Brown, AJR’s Adam Met, Million Dollar Listing’s Ryan Serhant, Dr. Marcus Collins, and brands such as Dove, TED, Fanatics, Adobe, ShopRite, Comic Relief all have one thing in common - It’s No Fluke they found success. How, you ask? Listen and subscribe to our podcast to find out!

It’s No Fluke is a weekly original podcast from the Shorty Awards, about the untold stories and uncharted waters in culture and creativity. We explore the big ideas, the ups and downs in creative work and life, the inner workings of storytelling, through thought-provoking and culturally relevant conversations with the most prominent and diverse voices, from creators to brands and the greatest minds of our time.

Episodes drop each Tuesday morning. Stay tuned!

Jeff Barrett

About the Host

A Shorty Award winner and Real Time Academy member, Jeff Barrett works with major influencers and brands like Adobe, Experian, Oracle, FIS and more on communications and influencer strategy. He spent three years traveling to almost every state in the country writing about startup ecosystems for Inc and Entrepreneur. After years of talking for a living, he's ready to listen and amplify the voices of amazing people, stories and ideas. Email us at [email protected] or DM us on Instagram if you have feedback or topic/guest recommendations for the pod.

Latest Episodes

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It’s No Fluke is brought to you by Wave, one-stop money management for creators, freelancers, and small business owners. Wave’s easy-to-use bookkeeping tools help you cut out the (guess)work, so you can focus on breaking the Internet—not the bank. Try Wave for free today!

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E63 Hamnah Shahid: A mind-blowing podcast that changes for every listener

Hamnah Shahid (any/all pronouns) is an award-winning TTRPG performer, producer, and writer. From a queer, agender, Pakistani perspective, they specialize in high-emotion, character-driven narratives. Their work explores themes of the tendervicious, the complexity of morals, and what or who it is that makes life worth living.

Hamnah strives to make experimental, emotionally-driven art that not only encourages us to question what we think is possible in TTRPGs, but also uplifts marginalized voices seeking to tell their own stories. You can follow her work on X/Twitter, YouTube, and TikTok at LilithTTRPG.

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E62 Allison Carter: Think like your audience

Allison Carter is the editor-in-chief of PR Daily at Ragan Communications. She spent seven years with the Indianapolis Star as a social media producer, writer, editor and digital strategist. She also has a background in agency work, specializing in content and social media marketing. 

She lives in Indianapolis.


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E61 Rollie Williams: How to reduce carbon footprint by going local?

Rollie is the creator and host of Climate Town, a docu-comedy video series focused on the climate crisis. He moved to NYC to pursue comedy in 2013, and spent six years performing on every stage that would have him. Eventually, he began hosting a climate-focused talk show where he played an unhinged Al Gore on an “I-told-you-so” tour, interviewing comedians and climate scientists. Every scientist told him the same thing: we’re woefully unprepared for the coming environmental crisis.
Recognizing that climate change would be the defining issue of our time, he enrolled in Columbia University to get a Master’s degree in Climate Science and Policy so he could actually know what he was talking about. Then in 2020, he combined his degree and comedy background to start Climate Town–a YouTube channel blending comedy and exhaustive research to get people talking about climate change.
https://www.youtube.com/c/ClimateTown
https://www.climatetownproductions.com/

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E60 Kahlil Greene: TikTok's Future and Lessons From History

Kahlil Greene, also known as the “Gen Z Historian”, is a 2x Emmy-Nominated and New York Times recognized digital educator with over 30 million views across his Tiktok, Instagram, and LinkedIn profiles. He has authored op-eds about social advocacy in the Washington Post, LA Times, and Harvard Business Review.

Kahlil also graduated from Yale with a degree in History and served as the college’s first Black student body president. Kahlil is now a full-time, self-employed speaker, influencer, and educator and is known for his TikTok series, Hidden History–which dives into stories of American injustice–and for his commentary about US politics.

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E59 Dane Stewart: Five years of research, Eight episodes, One of the Greatest Podcast Stories Ever Told

Dane is a queer oral history enthusiast living in Montreal, but originally from Nova Scotia. His podcast, Resurrection, is an 8-episode documentary deep dive into the life and artwork of Daryl Allen, a playwright who passed away from AIDS in 1991. During its release, Resurrection charted as the #1 Arts podcast in Canada and among the Top 15 overall. Resurrection was named one of the Best Podcasts of 2023 by Amazon Music.

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E58 Dr. Karen Freberg: Using Shorty Award Entries as Case Studies

Karen Freberg is a Professor in Strategic Communications at the University of Louisville and is the Director of The Bird's Nest student agency. Dr. Freberg is also an award winning author and has written several books including Social media for strategic communications: Creative strategies and research based applications and Discovering Public Relations: An Introduction to Creative and Strategic Practices.

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E57 Jamie Feldman: Credit card debt debited through content

Jamie Feldman is a journalist, essayist and content creator known for her self-deprecating humor and quick wit. After building a byline over 7.5 years as a lifestyle editor for HuffPost, she amassed a loyal fanbase and 60k+ social media following by documenting her years-long journey paying off $20k in credit card debt.

She has published hundreds of articles and editorials which have appeared in Cosmopolitan, Betches, Nylon, Bustle, Parade, and Well+Good.  Most recently, she has been featured in Fortune, Business Insider and has appeared on The Today Show, NBC Nightly News, CBS News, and NPR's All Things Considered to discuss her debt journey.

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E56 Uma Iyer: How to win a fight

Uma Iyer is the Chief External Affairs Officer for the National Women’s Law Center, with over 20 years of experience in social impact and brand strategy we turn the dial to 11 and discuss the organization’s work on big issues like reproductive rights, equal pay, TItle IX, child care – plus the unique challenges and opportunities in building campaigns and advocacy that change minds and change policy. Check out their podcast Hearsay for more.


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E55 Alyson Stoner: Dear Hollywood Host and Movement Genius Founder

Alyson Stoner is an actor, author, digital creator, and the founder of Movement Genius, a platform making mental wellbeing affordable, accessible and culturally relevant. Their top 10 podcast, Dear Hollywood, is dedicated to improving working conditions for young artists in the entertainment industry, and they are currently designing resources to support Creator Wellbeing.

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E54 Josh Zimmerman: In a world full of attention, there's value in discretion

Josh Zimmerman is the CEO of Creator Coach (First-Ever Life Coach for Creators) an ICF Certified Coach (PCC), Executive Coach and Board Member. His clients are recognizable but his discretion is paramount. How he got here is an awesome story, more about that in the episode, but It’s No Fluke why highly recognizable high performing people trust Josh to help them discreetly navigate their career.

THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!