Jake Browne might be one of the most interesting disruptors in the creator economy right now.
After selling his creator financing startup Peblo to Wayflyer, he’s now building Retrograde, home of Emma, an AI-powered talent agent designed to help creators manage deals, partnerships, and growth.
The pitch is simple: millions of creators, not enough agents.
But the execution? Controversial.
Depending on who you ask, it’s either brilliant automation or the beginning of the end for talent managers as we know them.
In this episode, Jake breaks down:
- Why creator management is ripe for disruption
- What AI can (and can’t) replace
- How “boring email work” is costing creators time and money
- And what happens when tech bros with actual experience try to solve real industry problems
Whether you’re excited or skeptical, you’ll want to hear where this is headed.
