ShortTake

A digital journal on culture & creativity, curated by and for modern storytellers.

Entries for author "Jade Nguyen"

Would you let AI manage your brand deals?

By Jade Nguyen  • Published June 19, 2025

Jake Browne might be one of the most interesting disruptors in the creator economy right now.

After selling his creator financing startup Peblo to Wayflyer, he’s now building Retrograde, home of Emma, an AI-powered talent agent designed to help creators manage deals, partnerships, and growth.

The pitch is simple: millions of creators, not enough agents.
But the execution? Controversial.

Depending on who you ask, it’s either brilliant automation or …

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Creators fail because...

By Jade Nguyen  • Published June 6, 2025

The difference between viral success and burnout isn’t luck...

In this week’s episode, Michael Berkowitz and Doug Landers (the masterminds behind Greenlight Group, who rep TikTok and YouTube’s biggest stars) drop the truth bomb most creators miss:

🔥 There are ONLY two types of creators who win long-term:

  • The data-obsessed scientist (treats content like a lab experiment)
  • The unfiltered chaos muppet (rants from their day job with zero …
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Winners Announced for the 17th Annual Shorty Awards

By Jade Nguyen  • Published May 21, 2025

Annual celebration honors the most impactful, creative, and culture-shaping work in digital and social media, live from New York City

NEW YORK, May 21, 2025 - The Shorty Awards, the leading international awards program honoring excellence in digital and social media, today announced the winners of its 17th annual ceremony during a live event in New York City. The celebration brought together leaders from marketing, entertainment, tech, and culture to …

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17th Annual Shorty Awards: Meet the Creators of the Year

By Jade Nguyen  • Published May 14, 2025

Rules Were Made to Be Rewritten

Behind every viral moment is a creative risk. Behind every cultural shift is a visionary bold enough to try something new.

At a defining moment in digital culture, the 17th Annual Shorty Awards arrive with “Break the Rule” as both a theme, and a manifesto.

Platforms change. Algorithms shift. It’s the rule-breakers who rise and lead.

As the 17th Annual Shorty Awards unfold, we …

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The Decade Forward Challenge: The 10th Annual Shorty Impact Awards Are Open for Entries

By Jade Nguyen  • Published May 13, 2025

For 10 years, the Shorty Impact Awards have celebrated the brands, agencies, nonprofits, creators, and changemakers who meet moments of crisis with creativity, courage, and clarity of purpose.

This year, we invite you to help shape the next chapter.

History Shows Us: Crisis Creates Opportunity

Outsized progress in history shares one origin story - someone stared into the abyss…and saw the inflection point in crisis:

  • The Great Depression → Social …
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