13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications.

By Campaign
By Design
By Industry
By Overall Presence
Campaign by Platform
Content and Media
Influencer & Celebrity Brand Partnership
Strategy & Engagement
Video by Platform
Video Content
Virtual
Websites & Apps

From the 5th Annual Shorty Social Good Awards Best in Government and Politics

This award recognizes efforts by a political party, politician, government advocacy group or city, state or country government to make the world a better place.

See previous winners and honorees here.

Winner

Government & Politics
winner
The World’s Tallest Donation Box
In May, the Mohammed bin Rashid Al Maktoum Global Initiatives (MBRGI), a non-profit governmental organisation which combines under its umbrella over 30 humanitarian and developmental initiatives and entities established by His Highness Sheikh Mohammed bin Rashid Al Maktoum, launched The World’s Tallest Donation Box in collaboration with MullenLowe…

Finalists

Government & Politics
finalist
#Eko4Women: International Women’s Day commemoration by the government of Lagos State, Nigeria.
Amidst the increasing clamour globally for gender parity and equal opportunities for women, StateCraft Inc. was tasked with delivering a memorable celebration of women impact on the development and growth Lagos State, Nigeria’s economic nerve-centre in commemoration of International Women’s Day 2020 themed “Each for Equal”. Additionally, we wer…
Government & Politics
finalist
Cover smart. Do your part. Slow the spread.
In May 2020, three months into the COVID-19 pandemic, there was confusion and a need for clear information about the effectiveness of cloth face coverings. States and local jurisdictions began mandating the wearing of masks, but many people were not convinced that face coverings were important. One NIST scientist, Matt Staymates, spoke up. He r…
Government & Politics
finalist
NYC Care: UNLOCK Access to Health Care
In NYC, we believe everybody deserves access to health care regardless of immigration status and income. That's why we created NYC Care, a health care access program by NYC Health and Hospitals, the largest public health system in the US, that offers services at little or no cost to New Yorkers unable to afford or ineligible for health insurance. …
Government & Politics
finalist
Vote.net - Make a Difference. Vote.
Vote.net was conceived, built and launched in 2017 by Eric Anderson and Max Anderson as a student effort to engage fellow high school students and young adults in the political process.  The site was launched simultaneously with the creation of a weekly student forum at Hunter College High School to openly discuss and debate the political topics o…
Government & Politics
finalist
Winning Historic Non-Discrimination Protections Across Virginia
This time last year, LGBTQ Virginians still lacked explicit protections from discrimination in all facets of life. There were no legal repercussions for those who discriminated against lesbian, gay, bisexual, transgender and queer Virginans in their workplaces, their schools and their day-to-day lives. In early 2019, the commonwealth’s anti-equ…

Nominees

Government & Politics
2020 Census COVID-19 Commericals
Reingold is the Census Bureau’s lead digital agency for the federal government’s largest public education and mobilization campaign, designed to reach every U.S. household and drive response to the first-ever online decennial census. In the wake of COVID-19, Reingold immediately pivoted, expanding its marketing campaign to deliver new messaging on the pande…
Government & Politics
Handwashing
The outbreak of coronavirus disease 2019 (COVID-19) has caused uncertainty for many in regards to general procedures and precautions to take with the disease. The primary objective of the “Handwashing” PSA is to educate and spread awareness for actionable precautions for safety and wellness. Furthermore, the PSA offers resources and support for the NYC comm…
Government & Politics
New Jersey
New Jersey had been lacking a central social media presence until Governor Murphy entered office in 2018, and we launched new Governor, First Lady, and State of New Jersey accounts across different mediums. The State of New Jersey Twitter account uses humor – focused on Jersey attitude, character, and pop culture – to engage, educate, inform, and create com…
Government & Politics
Scaling Access to Affordable Housing: From DAHLIA to Bloom
In 2016, Exygy partnered with the San Francisco Mayor’s Office of Housing and Community Development to create DAHLIA - the City’s first digital affordable housing portal. DAHLIA replaced a confusing and lengthy paper-based process, enabling applicants to complete an online application in less than 20 minutes. Today, DAHLIA includes two portals: one specific…
Government & Politics
Stay Home, Stay Connected
The outbreak of coronavirus disease 2019 (COVID-19) has caused stress, fear, and sometimes overwhelming anxiety about a disease with strong emotions in adults and children. This in turn has affected changes in health patterns, worsening of living conditions, substance abuse, and suicide. The primary objective of the “Stay Home, Stay Connected” PSA is to edu…

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

shorty awards finalists will be announced in mid-march!