ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 10th Annual Shorty Awards Best LGBTQ Community Engagement

This award honors brands, organizations and institutions that use social media to effectively engage and collaborate with members of the lesbian, gay, bisexual, trans* and queer communities.

See previous winners and honorees here.

Winners

LGBTQ Community Engagement
winner
When We Rise Social Campaign
Working with ABC, we set out to create a variety of social content for When We Rise, a miniseries event chronicling the history of the LGBTQ civil rights movement. We wanted to engage fans by showcasing the multi-generational cast of characters while presenting the history of the movement, and stimulating conversation.
LGBTQ Community Engagement
winner
Grindr's What the Flip?
Educate the community through Grindr's first ever web series exploring racism, ageism, and other forms of discrimination on dating apps with an easy social experiment. "What the Flip?" exposes the way we talk to each other, the good and the bad. But it also reminds us that we're still human, and that we can do a better job of how we represent ours…

Finalists

LGBTQ Community Engagement
finalist
audience
Encouraging Health for All
In 2017 the California Endowment took part in the CBS EcoMedia Wellness Advertising Program. EcoMedia's groundbreaking programs channel a portion of brands' ad-spends on CBS broadcast or digital media to fund critical education, environmental, veterans' and wellness projects by some of America's most effective nonprofits. In this case, that nonpro…
LGBTQ Community Engagement
finalist
Hotel Indigo Color of Pride
Hotel Indigo, the industry's first branded boutique hotel, launched its multifaceted Color of Discovery campaign for a second year in a row to grow awareness, consideration, and favorability with the ultimate goal of driving occupancy. Our social and content activations would support these goals by casting Hotel Indigo as the ultimate curator of l…
LGBTQ Community Engagement
finalist
The Carmilla Movie
The Carmilla Movie is a digital-first, fan-driven feature for an international audience produced by Shaftesbury, an award-winning creator and producer of original content. As a leading example of much-needed, and much-deserved, positive representation for the global LGBTQ+ community, The Carmilla Movie's goal was to double the brand's fanbase worl…
LGBTQ Community Engagement
finalist
Wynonna Earp
Wynonna Earp, based off of the cult comic book by IDW, follows Wyatt Earp's great granddaughter as she battles demons and other creatures. With her unique abilities, and a posse of dysfunctional allies, she's the only thing that can bring the paranormal to justice.Season 1 premiered on SYFY in 2016 to little fanfare, but with its quirky characters…

Nominees