After moving with her husband and newborn from the suburbs of the South up to Manhattan, Lauren Jimeson did what any newcomer would do—she started a blog to deal with the craziness of her newfound city, and parenting, life. SincerelyLauren.com has since become a social media phenomenon, too, with nearly 18K Instagram followers soaking in the daily family details, and Snapchat fans getting hilarious insight into which ridiculous camera filters her kids love most. At turns silly, heartwarming, and always adorable, Lauren makes parenting look stylish and approachable, with tips about motherhood, cooking, and fashion all helping her, and her fans, deal with the big changes in life.