The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project
From the 8th Annual Shorty Awards

Studio DIY

Nominated in DIY

About Studio DIY

LA transplant Kelly Mindell’s Studio DIY is the apex of a lifetime of entrepreneurship, audience-building, Instagram fame, and a rabid love for DIY party planning. Together with the help of her husband/live-in photographer Jeff, Kelly posts daily recipes, pinata construction blueprints, and travel-inspired party inspiration. Readers are encouraged to try out projects and post their photos on Instagram with the #troopstudiodiy hashtag, which allows Kelly to populate a page on the blog with everyone’s projects. In 2015, her Instagram workshop called “Can’t Crop This: Build, Brand, and Elevate Your Instagram Feed (Like A Rockstar)" sold out to an LA audience.

Studio DIY's best work on social