Lehigh grad Maxie McCoy quit her job as an anchor for Fox Sports, and when her book Less Work, More Money: The Entrepreneurial Life Plan hit the top of the Amazon bestsellers list, she transitioned into working for Levo, a company offering career services, mentoring, and life advice for women. In 2015, she relaunched her eponymous blog to wide acclaim, and her positive posts about “living with soul," blending a philosophy on trusting in the #universe and astrology with determined, persistent effort toward a singular goal (“Screw Your Plan B," she titles a post) have charmed her cross-platform audience on Twitter, Instagram, and YouTube.