You know you’re famous if you can make flip phones cool again. Adele is a globally celebrated singer after only three studio albums. Along with her 10 Grammy Awards, she’s also won an Academy Award. Five years after her second album, she released a :29 clip online of her first single “Hello" from her third album, causing a social media frenzy. Once the video was released, the memes never stopped. After being banned from Twitter for drunk-tweeting, she joined Instagram, saying “it’s harder to avoid it than it is to give into it." In 2015, she delivered a prank in a viral BBC video, showing Adele impersonating an Adele impersonator.