The program Babalu is a talk show that airs Monday through Friday at noon at Union TV in Fortaleza Ceara Brazil for all. Featured actor and comedian is Maya Amadeu, who leads the program with great humor, and quite current guidelines! Taking the fun to all viewers and netizens who follow the program on social networks! We use social media to get closer to our fans even more, thus having a direct contact, where we can exchange ideas and shape the direction of the tables in our program. What makes unique use of social media in our talk show is exactly that approach with the public, so they can interact and participate effectively in the program.