Liz Eswein is the co-founder of the Mobile Media Lab, a digital creative agency shaping the way brands work with influencers and their audiences on Instagram. Liz is a New York University graduate, where she studied media, culture and communications, with internships at W Magazine and Women’s Wear Daily. Liz is one of the most followed, non-celebrity Instagramers with over half a million followers. As @newyorkcity, she documents the essence of the city and has worked with several brands including Estee Lauder, Samsung, Kerastase, W Hotels and Delta.