Social Good by Mashable aims to address the question of our time: How do we make the world fairer, more inclusive, and more equitable? Every day, we provide our readers with thoughtful coverage of identities, innovation, and impact to help them answer to this urgent question. Our reporting includes "resistance" politics, youth movements, #MeToo, racial and gender justice, mental health, and the role of technology in social good. Our storytelling has given readers a close-up look at a coding school designed to help "Dreamers" returning to Mexico, let them hear from and help survivors of the deadly Northern California wildfires, and brought them inside an effort to crowd-fund disaster relief for communities in need. The section regularly provides a platform for marginalized voices, including Puerto Ricans living without electricity months after Hurricane Maria, refugee youth launching a digital magazine, and men discussing their experience with sexual abuse. We've documented the evolution of social movements with original reporting and incisive commentary. In order to help readers discover and track all of this coverage, we launched a newsletter and Facebook community over the past year. Finally, we bring our focus on solutions to a broad, global audience with the Social Good Summit, an annual event attended by leaders, change-makers, and celebrities, and watched by people around the world via livestream. However people encounter Mashable's Social Good, we want them to see that experience as an opportunity to listen and make a difference.
The lean team that creates Social Good content for Mashable has produced an impressive collection of stories over the past year. By developing a rigorous, thoughtful approach to reporting and storytelling, they've brought readers coverage that isn't being published at other national media outlets. At a time when audiences expect increased accountability and diversity from the publications it trusts, we have made elevating powerless voices a central feature of our work.
Mashable readers have come to expect this from our brand, particularly since the expansion of its Social Good coverage in 2015. We aim to improve our audience's understanding of what's happening in the world while also giving them specific, practical ways to make positive contributions in their communities, countries, and elsewhere in the world. To execute that mission, we reach readers on the platforms that matter most to them, and our stories give them tools to have more informed conversations about what people are talking about online.
Every year, we give readers an opportunity to join, virtually or in person, the Social Good Summit. Co-hosted by the United Nations Foundation, UNDP, and 92Y, the event is one of the biggest public discussions of how we can commit to social good in our own lives. The forum features experts and community leaders talking about how to tackle the biggest challenges of our time. The summit embodies our dedication to solutions-based journalism and advocacy as well as our passion for using digital tools and platforms to capture an audience's attention.
These efforts have made Mashable an industry leader when it comes to covering social good. We have consistently delivered high-quality coverage of issues that matter most to our readers, in a style and voice that matches their passion for making valuable contributions to the world.
Despite unpredictable developments in the way journalism is distributed and consumed, our approach has helped us cultivate a robust, engaged audience. That includes more than 21 million followers on Facebook and Twitter, 56 million unique visits every month to our web and Snapchat platforms. The 2017 Social Good Summit is another measure of our success: It generated 2.1 billion social media impressions, drew more than 60,000 livestream viewers, and was watched in 185 countries.
