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Special Project

Special Project
From the 1st Annual Shorty Social Good Awards

Mayor of London: Team London Speed Volunteering App

Entered in Social Justice


Team London, the Mayor's volunteering program for London, makes it quick and easy for Londoners to give their time, find volunteering opportunities and do great things for their city. Whether it's cleaning up the environment or volunteering at one of the capital's great events, Team London mobilizes the community spirit and enthusiasm of Londoners to make a difference.

Strategy and Execution

One of the top priorities with this app was to make sure it didn't appear generic or look like an app created by a faceless government entity. Actual photography of London volunteers was used, as were the boldest colors available from London's brand guidelines.

The app is built on React Native so we can more cost-effectively incorporate Android into the client's mobile strategy when the time comes. We also incorporated multiple third party API integrations and a custom geo-location based map implementation.


London subsequently won the European Volunteering Capital 2016 Award. (via Huffington Post)

The effort to get more Londoners volunteering is coordinated by Team London, a venture supported by Mayor Boris Johnson, and has thus far recruited around 130,000 volunteers via its website. — Adi Gaskell


Entrant Company / Organization Name

ATTCK, Cloud Red, Team London


Entry Credits