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Special Project

Special Project
From the 15th Annual Shorty Awards

MeanPug Digital

Entered in Brand Identity


MeanPug Digital is a full-service digital marketing agency for law firms that views each of our clients as true business partners. We love helping law firms grow, and our personalized approach to our work reflects that. Unlike other legal marketing agencies that may only offer one service, we do it all. We love to get in the trenches with our clients and help them find the hidden opportunities that will launch them to the next level of success. We specialize in design and branding, web development, legal content, SEO, PPC, PR, and strategic consulting for ambitious firms. When designing our own website we needed to show the abilities of our team, our creativity and joy in our work. 

Strategy and Execution

In order to bring our project to life we have spent a lot of time ensuring we are putting our best foot forward. Initially, we began with rebranding, creating a brand bible, mission, voice, logo and a general direction we wanted the design to go in. We then moved on to bringings those concepts to life for the website. We had a fun team photoshoot which can be seen to this day. We created animations and illustrations to give the website more depth. Our finalization process included many tweaks in various stages in order to get to our level of perfection. It has been very time consuming while also involving a lot of members from our team. 

All in all, our main goal was to really showcase our personality and team culture through the website. We wanted to show that we are playful, easy to work with, fun but at the same time professional. A majority of our clients are Law Firms so we need to look and sound professional on one side and on the other want to show our personality and not have it lost. A little taste of this is the fact we even have a tetris game on our website that any user can play :)



We think our website show our personality, we very openly show our face as a team and individually. We are very proud of this team we have built and it’s great to be able to present everyone on our website and understand that they are proud to be on it.
Since we redesigned our website we’ve been winning a lot of design awards, participating in different podcasts, webinars, became on the list of 10 best agencies in 2022 by vega (, and on the top 10 on Clutch, designlush, etc. We are a team who only wants growth and success for one another and work hard to have fun whilst challenging ourselves.


Entrant Company / Organization Name

MeanPug Digital, MeanPug Digital


Entry Credits