The campaign goal was to elevate the engagement experience with a smart, creative, intense, yet elegant and efficient template system that could be rolled out across all MLB social media platforms. We provided a unique method to translate information effectively in our designs.
Each design was crafted to focus on the importance of players and the magnitude of the series. This approach allowed us to start an interactive conversation with the fans on who will win the championship.
IG - 342,628 engagements - 2,394,429 impressions
IG - 234,723 engagements - 2,371,323 impressions
IG - 275,357 engagements - 1,827,137 impressions
IG - 261,115 engagements - 1,864,460 impressions
IG - 234,050 engagements - 1,927,823 impressions
