ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

60 Second Docs

Gold Distinction in Short Form Video

Audience Honor in Short Form Video

Objective

60 Second Docs is a short documentary series that offers a window into the real stories of the world’s most interesting and unusual characters. With 700+ episodes released to date, and characters as varied as “Air Guitar Champion” and “Water Sommelier”, 60 Second Docs is the top performing digital docuseries in the world.

It is designed for social sharing and distributed natively across social media (Facebook, Instagram, Stories, Reels, IGTV, Snap Discover, Imgur, Giphy) to reach Millennial and Gen Z audiences on the platforms where they’re most motivated to engage.

We’ve produced stories on virtually every continent including some of the world's least understood subcultures. Through shining a light on these amazing characters we look to help our audience better understand the world. 

Strategy

60 Second Docs has worked to expose a new generation of audiences to the documentary genre on social media by creating short-form, high-impact, original documentaries on the world’s most interesting characters. We make films, not “social video” and that commitment to story has led to unprecedented growth. 

In all, we’ve produced 700+ documentaries — delivering billions of views to an engaged community of Millennials and Gen Z. We lead with story, but also leverage a proprietary process for A/B testing, optimizing for virtually every aspect of video creative and distribution.

We have a world class research and production team tasked with discovering and identifying engaging story opportunities, while leaning on historical insights, and community analytics to optimize per platform. 

Results

60 Second Docs has developed a highly engaged audience across channels, garnering enormous viewership, passionate community, and high brand awareness.

In 2020, despite the challenges of COVID-19, 60 Second Docs released 151 new episodes, garnering 2.12B total video views with 99% of viewership organically driven.

Our audience grew by 20%. Through 60 Second Docs Official Selection, we released an additional 20+ docs, from some of our favorite filmmakers. 

We were also able to execute numerous campaigns on behalf of our brand clients, leveraging our careful COVID-19 protocol compliant physical production strategy, and proven track record of success, to drive unprecedented impact.

Media

Video for 60 Second Docs

Produced by

60 Second Docs

Links

Entry Credits