The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project
From the 12th Annual Shorty Awards


Finalist in Food

About Naturally.Jo

Naturally.Jo is a vegan baking phenom from Peru who creates treats that look as delicious as they taste because "Life’s too short to eat boring food." With 1M+ followers on Instagram and another 120K+ subscribers on YouTube, Jose is brightening up Instagram feeds around the world through his colorful smoothie bowls and culturally inspired plates. While his Instagram feed often features the finished product, his YouTube offers eager fans step-by-step processes to help then create their own jaw-dropping masterpieces. What sets Naturally.Jo apart from the crowd is a dedication to personal expression through dessert, an openness that made Jose an instant food Instagram favorite.

Naturally.Jo's best work on social