Enter the 14th Annual Shorty Awards

The Shorty Awards honor the best of social media and digital. See categories below. The early entry deadline is on December 9th, 2021.

From the 12th Annual Shorty Awards

Knives Out: Dial K for Knives

Entered in Entertainment

About this entry

Knives Out is a modern take on murder mysteries from the past with plenty of twists and turns along the way. To create anticipation, we aimed to create a piece of content that connected Knives Out with the movies that inspired it, while introducing the audience to the originality of this film.

Why does this entry deserve to win?

This wholly original film was already equipped with a top-notch ensemble cast and a world-class director in Rian Johnson, and therefore required marketing that rose to its level of creativity and invention. We created this original video “Dial K for Knives,” a piece that captures the movie’s wild imagination and crowd-pleasing fun, while paying homage to the films that inspired it, such as The Private Eyes and Clue. The style and tone of “Dial K” gave our audience an extended look into the plot and characters that would not be possible in a traditional format.

Results

Media

Video for Knives Out: Dial K for Knives

Entrant Company / Organization Name

Trailer Park, Lionsgate

Links

Entry Credits