With a “passion for things that make you feel something just by looking at them,” Brooklyn-based vlogger, blogger, Glossier rep and lifestyle guru Rohini Elyse inspires the internet with an eye for design, hints of counterculture and coming of age adventures. The Seattle-native shows off her beauty faves on a colorfully glam Instagram feed, shares drunken tattoo stories and “I feel like I should tell my parents not to watch this” bad-girl charm vlogs. Rohini uses her rapidly growing success to help relating fans embrace pursuits that are authentic to themselves, regardless of conventionality, popularity, and other’s opinions.