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Special Project

Special Project
From the 11th Annual Shorty Awards


Nominated in Travel

About @im_nicolemarie

Outdoor adventurist and Merrell brand ambassador Nicole Brown is helping to empower women through hiking and recreation. Diagnosed at young age with lupus and a rare progressive anemia, Nicole vowed to live her life outside of the illness. Nicole’s liberating travels inspired her to empower others through camaraderie, storytelling and nature. Fostering the grassroots social media movement @WomenWhoHike in 2015, the rapidly growing all-female community has now become global organization with nearly 300K Instagram followers. A dedicated natural resource advocate, Nicole frequently posts about the importance of environmental stewardship and public lands protection.

@im_nicolemarie's best work on social