ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 10th Annual Shorty Awards

Fostering Dying Children

Entered in Facebook Video

About this entry

AJ+ is always trying to tell stories that illustrate how ordinary individuals empower their communities and people around them. Amid discussions about immigrants and Muslims in American politics, AJ+ spoke with Mohamed Bzeek, a Libyan immigrant in Los Angeles who only fosters terminally ill children.

Why does this entry deserve to win?

Once Mr. Bzeek agreed to speak with us, we focused on the interview questions and created a draft of the shots we'd like for the story.

While we could not film the child Mr. Bzeek was caring for at the time due to privacy reasons, we still wanted to have visuals that really demonstrated Mr. Bzeek's emotional connection with the children he cares for.

For example, we used shots of Mr. Bzeek speaking to the child (who cannot hear or see him) and close-ups of him embracing the child to illustrate his belief that all children deserve support and reassurance, regardless of whether they can process it or not.

Our main focus was to get to the heart of Mr. Bzeek's work: What motivates a single father to take in these children while knowing they require constant care and are close to death? We also wanted to know about the daily cycle of struggles and obstacles.

Mr. Bzeek was frank and undeniably invested in the well being of the children. His soft voice packed a punch, and hearing Mr. Bzeek describe the personal and moral reasons for his work helped the video stand out.

The piece was filmed at Mr. Bzeek's home in LA, as well as his local mosque, and edited in San Francisco. We emphasized bringing out Mr. Bzeek's unconditional dedication to the children in his care.

Results

The story struck a chord with our audience, who praised Mr. Bzeek's work and devotion to the children. The video went viral, earned almost 38 million views on Facebook, and prompted viewers to find Mr. Bzeek's GoFundMe campaign to help him financially.

Media

Video for Fostering Dying Children

Produced by

AJ+

Entry Credits