finalists for the shorty social good awards have been announced see finalists

3rd Annual Shorty Social Good Awards Categories


See below for official categories. The final entry deadline is September 20th, 2018.

The 11th Annual Shorty Awards will open for entries on October 22nd, 2018.

From the 10th Annual Shorty Awards

Monster Energy NASCAR Cup Unveil

Entered in Instagram

About this entry

Unveil the new Monster Energy NASCAR Cup Series Championship trophy in a way that would:

Why does this entry deserve to win?

The NASCAR Social Media team leveraged Instagram to anchor the unveil of the Monster Energy NASCAR Cup, creating a content strategy that was:

The Instagram unveil of the Monster Energy NASCAR Cup included:

Results

- Strong engagement on each piece of content including with key industry constituents (e.g. drivers, teams)

- In collaboration with Monster Energy, the Monster Energy NASCAR Cup sizzle video was simultaneously debuted on the brands' respective Instagram accounts, creating a unified execution


Produced by

NASCAR, Inc.

Links

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, Twitch, Musical.ly, and the rest of the social web.

The Shorty Social Good Awards will be held November 15, 2018 in New York City