9th Annual Shorty Awards Categories

All finalists have been announced, stay tuned for more updates about the 9th Annual Shorty Awards on April 23, 2017

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best Influencer & Celebrity Facebook Campaign

This award honors the best integration of an influencer, celebrity or ambassador as part of a social media marketing campaign optimized for Facebook.

Finalists

finalist
gold
We Are America
Love Has No Labels was created with the mission to combat bias with love. Our campaigns are designed to flood culture with diverse images of love to normalize them, and thereby reduce our implicit bias towards those who are different from us.In its first year, Love Has No Labels demonstrated the power of love to bond two individuals together des...
finalist
silver
Viralocity
Comedy Central's VIRALOCITY is a custom short-form franchise created by our team to comment on the world of marketing. Set at the titular (and fictional) branding agency, the team at Viralocity advises athletes and celebrities on the only thing that matters in the world today: Building the Brand. We follow these highly capable yet highly flawed ...
finalist
London Has Fallen Influencer Activation
To maximize buzz and awareness around the theatrical release of London Has Fallen among thrill-seeking males, ages 18-34.
finalist
Sex and the City Facebook Live featuring Divorce’s Sarah Jessica Parker
HBO aimed to introduce the new series Divorce to the 13 million fans connected to Sex and the City on Facebook with a once-in-a-lifetime live activation featuring Sarah Jessica Parker herself.
finalist
SketchShe: LSB Mashup
Spike wanted us to create a fun, music-filled, high-energy digital piece to promote season three of the mega-hit series LIP SYNC BATTLE. The goal was to find influencer talent in the music space who could build up excitement for the season and take what makes LSB great, fun performances of legendary songs, and replicate it into a viral digital p...

Nominees

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly, Vine and the rest of the social web.

The 9th Annual Shorty Awards were held April 23, 2017 in NYC and streamed to the public.