10th Annual Shorty Awards Categories

Entries for the Shorty Awards are open now! Official categories listed below.
The early entry deadline is November 30, 2017

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 6th Annual Shorty Awards Best Integration of Social Media with Live Television

Social media platforms give audiences a new way to interact with live TV broadcasts in real time--whether it's citizens asking questions of a politician, viewers interacting with the host during a talk show, a news anchor reporting up-to-the-minute news from Twitter, or fans commenting on a sporting event. This award will recognize live television productions that have integrated Twitter, Facebook or other social platforms into the actual content or production of live television. Click here to see the previous winner and nominees.

Nominees

#DDTopChef
Taking center stage as the secret ingredient on Top Chef's Quickfire Challenge, Dunkin' Donuts gave both the show's contestants and fans at home the opportunity to showcase new and different ways to enjoy the brand's coffee. Dunkin' did this by extending the broadcast TV integration into a live "first of its kind" second screen cooking competition. ...
#HomeRocks
There is nothing that compares to the feeling of arriving home after a long day. This exact feeling is captured and celebrated in the 2014 Coldwell Banker TV commercial, which debuted on the Grammy Awards and set to the classic Mötley Crüe anthem “Home Sweet Home." Created by agency partner Siltanen & Partners, the Coldwell Banker “Home Sweet Home" c...
Al Jazeera America - The Stream
The Stream, on Al Jazeera America, is a daily news television show and online community powered by social media and citizen journalism. Airing live from Washington, D.C., The Stream is hosted by veteran journalist Lisa Fletcher and co-hosted by writer and cultural commentator Wajahat Ali. The Stream analyzes current events and relevant topics through int...
Crossfire Returns to CNN
Crossfire, CNN’s long-running classic debate show returned to the network in September 2013. The rebooted version of the show is hosted by Newt Gingrich, S.E. Cupp, Van Jones and Stephanie Cutter. The most distinct difference between the original version of Crossfire and the all-new Crossfire is the addition of social media. Social media grants the hosts...
Discovery Channel's Skywire Live with Nik Wallenda
On June 23, 2013, American high wire artist Nik Wallenda attempted to make history by being the first man to ever cross the Grand Canyon on a tightrope on live television with no net. The event was seen live in 178 countries across Europe, Africa, the Middle East, the Americas, and Asia Pacific, and shattered barriers across platforms. While Wallenda ...
NBA TV's Open Court Fan Episode
NBA TV’s critically acclaimed roundtable show featuring host Ernie Johnson with NBA Hall of Famers Charles Barkley & Dominique Wilkins, NBA Champions Rick Fox, Steve Kerr, Kenny Smith & Steve Smith and Seven-Time NBA All-Star Tracy McGrady aired a Fan Takeover episode that used social media to generate the discussion content for the show. NBA TV’s Fan Tak...
Occupy CONAN sponsored by VW
VW issue a Media challenge: give them a media idea to break through ordinary TV. How did CONAN create a never-been-done idea reinforcing VW’s “reinvented" theme for the Beetle Convertible – while living up to VW’s legacy of iconic messaging? By deploying CONAN’s own “force" – the creativity of his engaged fans. In November, Conan announced “Occ...
The Browser 5.0 takes social TV interaction to a new level
The Browser 5.0 takes the conversation on social media and puts it on live TV every day at 12:30 in Salt Lake City, Utah. Whether its debunking rumors, talking about the latest scandal or dissecting breaking news, The Browser 5.0 is there and involving its audience. We've taking what is trending online and turned it into a news show that is interesti...
The Face Google+ Hangout
Leveraging the partnership with Google+ to take advantage of such an interactive social platform, the The Face Google+ Hangout is an hour-long live web chat featuring The Face’s A-List talent, including Executive Producer Naomi Campbell; supermodel mentors Coco Rocha and Karolina Kurkova; host Nigel Barker and the fans. Imagine a world where super-famous ...
Univision's Premios Juventud
“Premios Juventud," Univision’s wildly popular youth awards show, offered viewers with unprecedented celebrity access, live Twitter voting and behind the scenes looks from start to finish through social media. The awards show galvanized the social voting movement by going beyond the standard hashtag polls or voting in advance of the show to offer th...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly, and the rest of the social web.

The Shorty Social Good Awards will be held NOVEMBER, 15 2017 in NYC.