3rd Annual Shorty Social Good Awards Categories


See below for official categories. The final entry deadline is September 20th, 2018.

Best Media Partnership

This award honors an outstanding partnership between an organization and a broadcast, digital or print media company to achieve a social good goal with measurable results.
#BlandDig (#GetInvolved)
Unfortunately Denmark tops all the lists when it comes to racism in Europe. Especially when it comes to islamophobia and anti-muslim rhetoric the situation is becoming very critical. The current right-wing government which would to US standards would be considered "Alt-right" is introducing new laws and regulations that are widely considered to be unethic...
American Family Insurance & Mashable: One Saturday to Dream Fearlessly
In 2017, Mashable & American Family Insurance (AFI) teamed up to deliver a fully-integrated campaign that encouraged Americans to insure carefully and dream fearlessly, while also fostering community engagement. Through partnerships with non-profit organizations and celebrity ambassadors, these "One Saturday to Dream Fearlessly" (OSTDF) events sought to c...
Big Tobacco's Saying Sorry
truth is no stranger to the task of making a less-than-riveting topic -- tobacco -- interesting and relevant to a teen audience. But in 2017, we had to expose the fact that Big Tobacco was forced to issue a legally-mandated apology and admit to decades of purposefully defrauding the American public about the deadliness and addictiveness of its products. N...
It's More Than Just a Meal
Drive urgency for Meals on Wheels America to a younger demographic to promote active involvement in volunteer recruitment.
Jane Walker
Spirits marketing has not historically been a category associated with progressive causes or a focus on gender equality and parity and yet, 1 in 3 whisky drinkers are women. As in so many other ways, women were a vital yet unrecognized constituency.Johnnie Walker sought out to create a campaign that would not only address this key strategic goal – but tap...
Pequeños y Valiosos: An Early Literacy Initiative of Univision & Too Small to Fail
Today, almost 60 percent of children in the United States start kindergarten unprepared, lagging behind their peers in critical language and literacy skills. Disparities in income create additional structural challenges for children from low-income communities. Studies have found that by age four, children in higher income families have heard several mill...
Serving Up Some Good: Citi Global Community Day & Tastemade
Citi's annual day of service, Global Community Day (GCD), routinely mobilizes over 100,000 Citi volunteers around the world to engage in service activities that benefit local communities and help create thriving neighborhoods. To broaden awareness of the work of our community partners and Citi colleagues around the globe, this year we teamed up with th...
Smirnoff Equalizer
As a global brand, Smirnoff is challenged to remain relevant and equitable on a global scale. As a result, the brand takes on global initiatives that align to its core purpose of inclusivity – the belief that Smirnoff can use the power of good times to make the world more inclusive.Often, at the heart of good times is music, which is why Smirnoff, over it...
The Disability Collection
People with disabilities make up about 20% of the population, but are featured in less than 2% of the images we see in the media. We set out to change that.Oath is a global media company that reaches over 1 billion diverse consumers around the world through brands such as Yahoo, AOL, Tumblr, HuffPost, Makers Women and TechCrunch. We are leaders in accessi...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, Twitch, Musical.ly, and the rest of the social web.

The SHorty social good awards will be held november 15, 2018 in new york city