3rd Annual Shorty Social Good Awards Categories


See below for official categories. The final entry deadline is September 20th, 2018.

The 11th Annual Shorty Awards will open for entries on October 22nd, 2018.

Best in Hospitality and Travel

This award honors the efforts of hospitality brands to make the world a better place. Initiatives may include sustainable business practices, launching social good marketing campaigns, or creating accessible and equitable infrastructure. Eligible organizations include hotels, home-sharing and rental companies, dining establishments, and travel and transportation brands and publications.

See previous winners and honorees here.

Finalists

finalist
#ThankYouBurger
Carnival is the world's largest cruise line. We usually relied on mass marketing channels to get our message out, but that approach started to yield diminishing returns. We were looking to reboot how we engaged with consumers in a way that sent a signal that the brand was culturally relevant, modern and progressive.These brand imperatives coinci...
finalist
Spotlight on Hunger
MGM Resorts is dedicated to increasing its profile and reputation as a global leader in corporate social responsibility and even more specifically, around the issue of food insecurity. The primary goal of the campaign was to educate and inspire consumers by exposing them to the work MGM Resorts does in its communities as well as by articulating ...
finalist
Stories From the Road: Human Hug Project
In today's competitive marketplace, 85% of consumers think more favorably of and are more apt to support businesses that stand for a good cause. Understanding a brand's emotional purpose fuels a deeper connection between a consumer and a brand. With more and more people seeking this meaningful connection, Super 8's goal was to create more engagi...
finalist
We Love You, Caribbean
The Caribbean boasts some of the most beautiful beaches in the world and is one of our primary vacation markets. However, when devastating Hurricanes, Irma and Maria, wreaked havoc across the Caribbean, their primary source of income was jeopardized. The Caribbean region relies on the tourism industry to maintain a sustainable community for its ...

Nominees

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, Twitch, Musical.ly, and the rest of the social web.

The Shorty Social Good Awards will be held November 15, 2018 in New York City