Objectives

Since a major portion of our customers make payments while in school or are repaying their student loans after school, it's a natural step to offer an app that lets them manage and make student loan payments from their Apple® or Android^TM phones. With the Sallie Mae mobile app, customers can pay their student loans within seconds for anytime, anywhere access. Plus, iPhone® users can use Touch ID for easy—and even faster—account access.

In addition to the native mobile app for phones, we also created one of the first apps that lets a customer make a payment directly from their Apple Watch. Most watch apps let a customer merely view their payment information; ours takes the next step and gives the customer the freedom to make their payment wherever they are

Strategy and Execution

Building the foundation: We chose to develop a native app, so we could take advantage of all the capabilities of the respective phone platforms. We joined forces with Stable|Kernel, with its long history in the mobile app development world. With their foundation, our internal UX team led the partnership to develop connectivity with our internal servicing systems.

Content and design: The Sallie Mae mobile app lets customers:

• -Make payments easily for multiple loans
• -Get information on each of their loans
• -View their payment history, along with their status

We created an experience, starting with simplified screens that lead the customer seamlessly through their desired action allowing the user make their minimum monthly payments for one or multiple loans within a matter of seconds.

Media