entries for the 11th annual shorty awards are open now enter!

11th Annual Shorty Awards Categories

See below for official categories. The early entry deadline is November 29th, 2018.

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 5th Annual Shorty Awards

WWE on YouTube

Finalist in Branded YouTube Channel

About this entry

WWE's YouTube channel was launched in May 2007 and primarily featured WWE event promos and highlights. Fast forward five years later, and you can barely recognize it. Today, WWE on YouTube has grown into an interactive powerhouse, considered a must-visit destination for WWE Superstars and their fans. Our channel is home to many WWE original web series, with weekly episodes dedicated to giving our fans what they want, when they want it. WWE prides itself in giving fans an experience they can’t get elsewhere. WWE on YouTube acts as an interactive host, as it hosts more than 12 thousand videos to more than 1.1 million subscribers, generating nearly 500 million network video views to date. Our most popular series “Backstage Fallout" and “WWE Inbox" give our fans an opportunity to interact with our WWE Superstars and Divas and develop character relationships outside what they see on television. “Backstage Fallout" surrounds WWE Superstars and what happens backstage after appearing live on television. Here, their off-camera personalities progress and fans interact with Facebook and Twitter to give their reactions from what just happened in this series. These weekly spots often show raw emotion from our Superstars that fans can’t get anywhere else. “WWE Inbox" gives fans an opportunity to learn things about their favorite wrestlers outside the ring. Fans submit questions for our Superstars and they respond in a popular segment that is running strong, now reaching its 57th webisode. In addition to these popular segments, WWE original web series also include “Outside The Ring," “Superstar Screening Room," “WWE Download," "WWE Top 20," "Behind The Match," and “The JBL & Cole Show." Plus, WWE on YouTube is conscious of all popular Internet meme and trends, and likes to have fun by joining the phenomenon.

Why does this entry deserve to win?



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About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Snapchat, Instagram, Twitch, TikTok, and the rest of the social web.

The Shorty Social Good Awards will be held November 15, 2018 in New York City