From our humble beginnings with a staff of two employees in 2007, to one hundred today, the team at Ignite Social Media® is proud of the culture and reputation we’ve built. We call ourselves “the original social media agency®" because we were created to do nothing but social media marketing at a time when social media was at its infancy. And that’s all we’ve ever done. We do things differently, taking a holistic approach to social media. We bring together people from various disciplines, backgrounds and areas of expertise, to focus on nothing but social media success for our clients. Whether it’s a big promotion, community management, social media strategy, or analytics – if it’s social, we do it for some of the most recognizable consumer brands in the world.Our agency is constantly researching new social media trends so that we can understand how to utilize each channel effectively for our clients. We use the social network Yammer to share the latest information within the agency. We’ve also turned this practice into monthly “Thinking Big" lunches, where we discuss and learn from the most innovative social media programs created outside our walls. Employees participate in summits and workshops to evolve their skills and social media expertise. Much of what our agency has learned over the years is reflected in our blog, which focuses on sharing interesting and timely social media news and tips. Our blog has been ranked within the top ten Social Media Marketing Blogs for the past three years, according to Cision. In fact, check our historical backlink index on MajesticSEO.com against any of the largest agencies in the world. You’ll be hard pressed to find an agency with more than 1.5 million backlinks to their site. We, however, have over 10 million, in-bound links. Understanding the benefits of social media marketing is important for brands and agencies alike. So, in a time when many agencies are struggling to prove the value of social media, our consumer insights and analytics team has developed six models for social media ROI that we recently published in a white paper on our blog and actually use for Chrysler Group and Carlson Hotels brands, among others. Our president even ensures that our clients stay up-to-date on social media news with a weekly email highlighting three social media news items they need to know. By empowering our employees and focusing on sharing knowledge, we’re able to build creative, successful campaigns that further our clients’ business objectives. Campaigns like the Jeep “Yeti Dig," including components on Facebook, Twitter, and the Jeep blog, and culminating in a live streaming snow dig at the Winter X Games exemplify our client success. Yeti Dig received over 200,000 entries, and drove buzz and awareness for the new Jeep Wrangler Arctic Edition. FIAT’s “Score a Scorpion," a digital scavenger hunt across the web, which drove 9,000 hours of user interaction around a new vehicle, was another notable program. Maybe the reason we’re the best social media company is that we love what we do. But we think that’s simply a result of an environment designed for our employees to learn and grow, and a focus on client success, which makes us proud of the work we do.
http://dbcbf74dada44f1638e6-f991f3c0faf8aed1682ee1724f8486e9.r57.cf1.rackcdn.com/whitepapers/IgniteSocialMediaROIWhitepaper10-12.pdf http://industry.shortyawards.com/nominee/5th_annual/La/dodge-dart-deviantart http://industry.shortyawards.com/nominee/5th_annual/LJ/jeep-facebook-presence http://industry.shortyawards.com/nominee/5th_annual/Ld/score-a-scorpion
