ENTER THE 2021 SHORTY IMPACT AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Social Campaigns

Community

Arts & Culture

Civic Engagement

Disability Awareness

Diversity, Equity & Inclusion

Gender Equality

Education & Community

Financial Literacy

Public Safety

Youth & Family

Environment

Conservation & Preservation

Sustainability & Renewable Energy

Social & Racial Justice

Animal Rights & Welfare

Humanitarian Aid & Developing Nations

Social Justice & Human Rights

Racial Justice

Veteran & Service Support

Health & Wellness

Fitness & Nutrition

Mental Health

Public Health

Reproductive Health

Grassroots

Grassroots Efforts

Self-Defined (Social Campaigns)

Self-Defined

Social Presence

Single-Platform

Clubhouse

Discord

Facebook

Instagram

LinkedIn

Pinterest

Reddit

Snapchat

TikTok

Triller

Tumblr

Twitch

Twitter

YouTube

Multi-Platform

Multi-Platform

Emerging Platform

Emerging Platform

Social Hit

Single Post or Activation (viral)

Clapback

Social Engagement

Community Management

Community Management

Engagement Tools

Access & Rewards

Call to Action

Chatbots

Contests

Gamification

Polls & Surveys

Integrated Experiences

Fundraising

Live Events

Shopping

Television

Real Time Response

Real Time Response

User Generated Content

User Generated Content

Self-Defined (Social Engagement)

Self-Defined

Social Partnerships

Brand Partnership

Celebrity Partnership

Entertainment Partnership

Influencer Partnership

Non-Profit Partnership

2021 SHORTY PHENOM AWARDS

Previously known as the Shorty Social Good Awards, the Shorty Impact Awards is an awards program created to raise global awareness around the positive impact brands, agencies and non-profits can have on society.

Individuals

Account Management

Analytics

Animation

Art Direction

Brand Marketing

Campaign Management

Communications

Community Management

Copywriting

Creative Direction

Culture

Data Analysis

Design

Editing

Illustration

Partnership Management

Photography

Production

Project Management

Public Relations

Research

Sales

Strategy

Talent Management

Self-Defined

Team

Account Team

Analytics Team

Client Team

Communications Team

Community Team

Content Team

Creative Team

Culture Team

Design Team

Legal Team

Marketing Team

Partnership Team

PR Team

Production Team

Research Team

Sales Team

Social Media Team

Strategy Team

Video Team

Self-Defined

Leader

Account Team Leader

Analytics Team Leader

Client Team Leader

Communications Team Leader

Community Team Leader

Content Team Leader

Creative Team Leader

Culture Team Leader

Design Team Leader

Legal Team Leader

Marketing Team Leader

Partnership Team Leader

PR Team Leader

Production Team Leader

Research Team Leader

Sales Team Leader

Social Media Team Leader

Strategy Team Leader

Video Team Leader

Self-Defined

Voice

Clubhouse Voice

Discord Voice

Facebook Voice

Instagram Voice

LinkedIn Voice

Pinterest Voice

Reddit Voice

TikTok Voice

Triller Voice

Tumblr Voice

Twitter Voice

YouTube Voice

From the 5th Annual Shorty Social Good Awards

Tech for America

Winner in STEM

About this entry

We’ve happened upon unprecedented times, and millions of Americans are unemployed -- many of who are former employees of small businesses. Data is showing that small businesses are one of the segments of the economy that was hit extremely hard by the COVID-19 outbreak. Coding Dojo recognized that many small businesses did not have the unlimited resources, like larger corporations, to help their businesses stay afloat. Understanding this growing need for aid, Coding Dojo tapped into its alumni network and platform to develop a volunteer based program that helps small businesses with web development services to help them adapt to the current landscape, with the end goal of helping as many businesses survive, and help communities grow stronger. 

Why does this entry deserve to win?

Coding Dojo mobilized a network of more than 4,500 alumni to help small businesses during the COVID-19 pandemic. Coding Dojo set up an online form where alumni could volunteer to join the initiative and help organizations. Alumni from around the globe volunteered to take on projects, including the creation and maintenance of businesses' websites, like adding functionality to existing sites (i.e. restaurants adding take out/delivery services), or assisting in any other ways that would be impactful. Once the team had volunteers, Coding Dojo put out a call for small businesses that needed help. As requests started coming in, Coding Dojo paired volunteers with businesses based on the volunteer's expertise, location, technology proficiency needed for the requested project, and other factors. Connections were made and volunteers were on their way to helping those small businesses.

Results

Coding Dojo had over 220 volunteers from 30 states and 11 countries. While there was no set number of small businesses Coding Dojo wanted to help, they achieved their goal of creating a platform to help any small business they could. Some of their work included helping a gym in Orange County, California speed up their ecommerce system. For this particular task, Coding Dojo volunteers were assigned with helping the gym cut down on a huge lag time between the time consumers made a purchase and received their content, as they had adapted to the pandemic by producing and selling fitness videos and training sessions. The gym did not have the proper email automation tools and the back-end business software didn’t have direct integration. Without this, customers waited as long as 2-3 days to receive their content. With the help of the Coding Dojo volunteers, the gym was easily able to create user segments and have insight into who was viewing programs and content, giving them the ability to gather customer information quickly to communicate more effectively. This, in turn, helped the gym turn out content faster, cutting down wait time from days to minutes. Another example was  Coding Dojo pairing a volunteer with a Houston-based entrepreneur to finish his marketplace that  aimed to help food workers and chefs. This entrepreneur was paired with developers to complete his website and mobile app, which were near completion when the outbreak occurred, and is slated to go live in the coming weeks.

Media

Produced by

Coding Dojo

Links