CHECK OUT THE SHORTY SOCIAL GOOD WINNERS SEE THE LIST

13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications. The early deadline is on December 3rd, 2020.

From the 4th Annual Shorty Social Good Awards

Love On

Bronze Distinction in STEM

Entered in Technology

About this entry

How does a technology company launch a charitable foundation to 50,000 global employees in a way that transcends culture and language and delivers as much pride as it does impact?

With love.

Why does this entry deserve to win?

On October 22nd, Lenovo became Love On, a bold but compassionate pledge to donate millions of dollars to fund STEM education in underserved communities around the world.

But we didn’t just say we changed our name. We actually changed it on the building signs in our headquarters in Raleigh, NC and Beijing, China and on our website. Offices around the world held a celebration of love which included speakers, live music and the opportunity to build STEM kits for children. We also created an online video that employees could share on their social networks.

 

Results

From our engineers to our CEO, Love On caught on.

The result was thousands of STEM kits built, the highest engagement for an organic social post in company history and an immeasurable sense of employee pride around the globe.

Proof that all you need is Love. On.

Media

Video for Love On

Produced by

Lenovo

Entry Credits

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

the 13th annual shorty awards for brands and organizations is open for entries! Regular deadline is on February 6th, 2021