Congratulations to the influencer finalists see the list

11th Annual Shorty Awards Categories

See below for official categories. Entries close and voting ends on February 21st, 2019 at 11:59pm ET.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 3rd Annual Shorty Social Good Awards

She Will Be-Codella

Finalist in Augmented Reality

Entered in Diversity & Inclusion, Gender Equality

About this entry

Codella is a Miami based NGO that focus it's efforts in teaching coding to Hispanic girls from low income families around the Miami area. By doing that, they don't only provide an important tool to develop these girls future, but also a safe environment for these girls. The objective of this campaign was to create awareness of what Codella is doing for Hispanic girls from low income areas around Miami through education and support.

Why does this entry deserve to win?

Codella want these girls to have a better, brighter future, so we wanted to show how will that look for each one of these girls.

To do that, we selected 3 girls and we put them in direct contact with female Hispanic illustrators, female engineers from Facebook and all of them together developed, coded and created 3 exclusive Camera Effects filters to represent each one of these girls hopes for their future.

By letting people use and apply these effects in their own faces, we will also make them part of the dreams they represent.


There was no formal measurement study done behind this campaign.


Video for She Will Be-Codella

Produced by

Facebook Creative Shop, Codella


Entry Credits

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, and the rest of the social web.

The 11th annual shorty awards will be held may 5, 2019 in nyc.