entries for the 11th annual shorty awards are open now enter!

11th Annual Shorty Awards Categories


See below for official categories. The early entry deadline is November 29th, 2018.

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 3rd Annual Shorty Social Good Awards

It's More Than Just a Meal

Winner in Media Partnership

About this entry

Drive urgency for Meals on Wheels America to a younger demographic to promote active involvement in volunteer recruitment.

Why does this entry deserve to win?

Our narrative strategy was to share a human, authentic story of two unexpected people coming together over a shared passion for Meals on Wheels.

Results

- 14,424,579 people reached

- 51,362,464 impressions

- 17,063,670 3-second video views

- 2,435,707 views to completion

- 92,560 landing page views

- 233,382 post reactions

- 3,309 comments

- 23,364 post shares

Meals on Wheels America received 5,664 signups for volunteers in less than 4 weeks!

Media

Video for It's More Than Just a Meal

Produced by

T Brand Studio, Ad Council

Links

Entry Credits

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Snapchat, Instagram, Twitch, TikTok, and the rest of the social web.

The Early Entry Deadline is November 29, 2018