13th Annual Shorty Awards Categories

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media and digital channels, campaigns, websites and applications. The early deadline is on December 3rd, 2020.

From the 3rd Annual Shorty Social Good Awards

A Poppy Worn, A Hero Honored

Winner in Veteran & Service Support

About this entry

Observing military holidays like Memorial Day and Veterans Day provides an opportunity to remember, honor and celebrate those who served, those who made the ultimate sacrifice, and their families. These holidays provide an occasion for USAA to educate the general public, its members and employees about the joys, struggles and sacrifices of military life and engender authentic appreciation for their service.

As a company founded by the military and for the military, USAA can play a unique role in shining a light on the true meaning of these holidays, and the men and women for whom they were created.

Why does this entry deserve to win?



Video for A Poppy Worn, A Hero Honored

Produced by

USAA, Catalyst, IMG Live, Endeavor, Publicis Lion Company, Spark, Valco Designs


Entry Credits

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Instagram, Twitch, TikTok, Snapchat, and the rest of the social web.

the 13th annual shorty awards for brands and organizations is open for entries! early deadline on dec 3rd, 2020.