Dora’s Recipe for Adventure is a podcast that brings families together through cooking and cultural exploration, offering bilingual education in a fun, accessible way. Our design sprinkles in Dora’s adventurous spirit, using playful, vibrant visuals to engage young families and toddlers. With lively characters, bold colors, and child-friendly typography, we aim to serve up a cohesive brand experience that sparks curiosity and invites listeners to connect, learn, and explore through food and culture.
For the launch of Dora’s new podcast, Dora’s Recipe for Adventure, we baked vibrant, playful visuals into all marketing materials to emphasize the core theme of connecting with family and culture through cooking, while highlighting the bilingual educational benefits of the podcast.
Our visual identity serves up these themes with a colorful logo featuring typography inspired by playful hand lettering, designed to be kid-friendly for toddlers just beginning to read. Fun and dynamic illustrations of the food stirs up excitement, creating anticipation for each new episode's recipe.
With our beloved characters jumping into the world of cooking against a palette of vibrant colors, patterns, and lively food illustrations, our visual identity whips up a cohesive brand experience that invites listeners to connect, learn, and explore with each episode.
"Dora's Recipe for Adventure" successfully introduced the beloved character to the podcasting world, achieving remarkable results. The podcast gained widespread listenership on major platforms, with parents praising its educational value and entertaining storytelling. Social media content, including animated visuals and Instagram stories, generated strong engagement, boosting visibility and sparking conversations among fans.
This project reestablished Dora as a trailblazer in children’s entertainment, seamlessly blending audio innovation with visual storytelling. The campaign’s success demonstrated the enduring power of a beloved brand while celebrating cultural heritage and inspiring young listeners to explore the world around them.
