Pod People is a podcast studio that has primarily created work for clients; however, last year, we were finally ready to create an Original podcast of our very own. We wanted to make something weird and wonderful that would showcase our team's talents, especially when it came to fictional world-building and rich sound design. We went hunting for the perfect talent to team up with and build the podcast around, and Tyler Gaca, aka "Ghosthoney," was a perfect fit.
We recognized that Tyler's gentle spirit, lilting voice, self-proclaimed weirdo status and brilliant storytelling chops would make for the perfect podcast. Together we developed the concept, then Tyler provided his talent as host and wrote the scripts, while Pod People produced, edited and made our joint vision for "Ghosthoney's Dream Machine" come to life with immersive sound design and custom music composition.
Our fantastic marketing team did a massive push around the launch of the show (Jan 2022), which achieved significant press coverage as well as editorial features from Apple Podcasts and Spotify. We continued our promotional efforts throughout the year, and the show quickly amassed a large and loyal fanbase, even demanding merch be created for the diehard listeners.
The podcast was everything we could have hoped for and more, in terms of reception and what we were able to achieve creatively. It was an immediate hit upon launch, has won multiple awards, has constantly charted in the top 10 on both Apple Podcasts and Spotify as well as receiving multiple features from their editorial team.
Most excitingly, we are currently in talks with multiple production companies to adapt the podcast into an animated series for television!
