Deliver raw, emotional and engaging video content through video and access never seen before. Cover baseball's biggest stage with unique vantage points that brings our audience directly into the game.
On the ground, it was all about positioning. From having both sides of the diamond coverage to another elevated position, we wanted to make sure we provided numerous options for our publishers. Beyond positioning, we wanted to make sure we got our editorial team the content as soon as possible. Utilizing stadium infrastructure and cellular boosters, content was delivered within minutes after the celebration giving our audience a never-before-seen look at our game.
MLB channels only:
Total video views: 4,093,727 (4 posts)
Total impressions: 11,310,225
Total likes: 890,781
Total comments: 6,428
Total shares: 8,549 (Just Twitter, 2 posts)
Total posts: (6 from @MLB)
Total engagement: 905,758