THE 14TH ANNUAL SHORTY AWARDS

The Shorty Awards honor the best of social media and digital. View this season's finalists!
From the 13th Annual Shorty Awards

World Series Walk-Off

Finalist in Live Event Coverage

Objectives

Deliver raw, emotional and engaging video content through video and access never seen before. Cover baseball's biggest stage with unique vantage points that brings our audience directly into the game. 

Strategy and Execution

On the ground, it was all about positioning. From having both sides of the diamond coverage to another elevated position, we wanted to make sure we provided numerous options for our publishers. Beyond positioning, we wanted to make sure we got our editorial team the content as soon as possible. Utilizing stadium infrastructure and cellular boosters, content was delivered within minutes after the celebration giving our audience a never-before-seen look at our game. 

Results

Media

Video for World Series Walk-Off

Entrant Company / Organization Name

Major League Baseball

Links

Entry Credits