The Shorty Awards honor the best of social media and digital. View this season's finalists!
From the 13th Annual Shorty Awards

BIGO's AI-powered CMS system used to safeguard platform and empower users

Finalist in Artificial Intelligence


Since 2016, Bigo Live – a live-streaming app, providing real-time user-generated content – has aimed to unite global communities. Targeting a Gen-Z and Millennial audience and with users in >150 countries, users can share life moments and showcase talents. Fans show support by sending real-time, virtual gifts, which can be converted into real money, allowing broadcasters to earn an income through content production – providing much-needed economic support during a pandemic. 
Integrated into the app is a sophisticated Content Management System, powered by AI.

The purpose of the AI CMS is to ensure that users, both content creators and viewers alike will not be subjected to questionable and offensive content in video, audio and visual. Including but not limited to violence, sexual insinuation, hate speech, and other potentially offensive material. 

Other than curating the content, the AI powers a highly engaging and interactive feature that allows users to animate and bring to life their broadcasts. This is achieved through stickers, magic effects, and other fun elements that can be activated both by the viewer and content creator via the platform. 

Strategy and Execution

BIGO's strategy is to use the founding AI system to facilitate the transmission of content in a safe and family-friendly environment. This is achieved with a strong team of AI scientists and engineers whom we hire from all around the world. 

In order to facilitate the flow of talent, BIGO's Technical Team are able to:

In addition to our AI system, BIGO has also committed to investing over $100m into key regions to help uplift the standard of digitisation and close the gap for these regions in the area of AI and technology. 


This technology provides users with a safe, trusted online platform environment, by:

Bigo Live is proud to be: 


Video for BIGO's AI-powered CMS system used to safeguard platform and empower users

Entrant Company / Organization Name

BIGO Technology Pte Ltd