The Shorty Awards honor the best of social media and digital. View this season's finalists!

Special Project

Special Project
From the 12th Annual Shorty Awards

Endless Party: The Society

Winner in Snapchat Story

Audience Honor in Snapchat Story


There’s an abundance of content on Snapchat, so how do we break through the noise? We set out to introduce and position The Society as a teen drama with a hint of the unexpected. Our piece had to introduce the characters and tease at the drama to come, while playing up the lighthearted side of the series to hook viewers in. 

Strategy and Execution

While the premise of this mysterious teen drama, The Society, is dark in its tone, “Endless Party” displays the lighter, more exuberant nature that the show also possesses. We get a snapshot of the young, diverse and rowdy cast enjoying their freedom and having fun before things start to fall apart. Our video is as fast paced as Snapchat itself – constantly moving and showcasing the unexpected.




Video for Endless Party: The Society

Entrant Company / Organization Name

Trailer Park, Netflix

Entry Credits