2nd Annual Shorty Social Good Awards Categories

Entries for the Shorty Social Good Awards are open now! Official categories listed below.
The regular deadline is August 30, 2017

From the 1st Annual Shorty Social Good Awards Best Multi-Platform Campaign

This award honors the most effective and creative social good campaign spanning multiple digital and social platforms. Entry should describe how content was modified and enhanced for each platform, worked together to create a unifying message and succeeded in meeting its social impact goals.

For campaigns integrating across digital and traditional media channels, see Best Integrated Campaign.
#DearNextPresident Video Series and Hashtag Campaign
#DearNextPresident is a video series, hash tag campaign, and user-generated social media project built around the idea that everyone should have a voice in telling America's next president about his/her most pressing concerns going into the next four years. We sought out to hear from all different types of people all over the country, and we succeeded. Ou...
#PinkOut to #StandwithPP
#PinkOut Day on September 29, 2015, was held to demonstrate the breadth and depth of Planned Parenthood's massive supporter base nationwide in the face of opposition attacks on reproductive health and rights, and to gain momentum for the fights ahead. BACKGROUND: In July 2015, Planned Parenthood faced unprecedented political attacks on their ne...
Cigna Fights Hunger
Cigna is more than just a health insurance company. We are committed to improving the health, well-being and sense of security of our customers. Part of that commitment is the belief that no one should have to go hungry. So, Cigna employees energized, put on our hair nets, and started the "Cigna Fights Hunger" campaign with Feeding Children Everywhere to ...
Connor's Cure
WWE Chief Brand Officer Stephanie McMahon and her husband WWE Executive of Talent, Live Events and Creative Paul "Triple H" Levesque are strong supporters of pediatric cancer care and research at Children's Hospital of Pittsburgh of UPMC. Stephanie and Paul became involved with Children's Hospital in 2014, when they met WWE fan Connor Michalek.Connor, 8, ...
HBO/GOT IRC: Rescue Has No Boundaries
HBO's objective was to help IRC raise support and awareness of the refugee crisis happening in Europe. The goal was to draw attention with a special call to action that specifically spoke to the plight of the women and children of the crisis, who are particularly vulnerable to death, sexual and physical assault, and human trafficking. Stand With US to hel...
Here To Stay
At Spotify, we believe that everyone should have access to music.Each year, Austin, Texas is home to one of the largest gathering of music in the world as musicians, music fans, and the music industry all come together for SXSW. After the festival is over, most people pack up and head home. This year, Spotify wanted to do something different to live up ...
IEEE Women in Engineering International Leadership Conference: #IWD2016
The IEEE Women in Engineering International Leadership Conference (IEEE WIE ILC) brings together engineering & technology professionals from across the world to engage, inspire, and learn from each other in pursuit of more inclusive leadership. The conference targeted an audience comprised of mid-to-senior level female professionals. From Silicon Valley t...
Make-A-Wish thanks supporters across the globe on World Wish Day
People around the world have helped to make more than 350,000 wishes come true since 1980. World Wish Day was an excellent platform to showcase the collaborative, grassroots nature of our organization through authentic stories of our key constituents including volunteers, doctors, social workers, donors and sponsors – while engaging thousands of new peopl...
Movember Epic shave down: Progressive Mo’s and Motos
The objective of this video is to raise awareness for the Movember Foundation and our vision to change the face of men's health. Each year we work with official Movember partners to reach larger audiences and spread the word about Movember. In 2015 we began a fantastic partnership with Progressive Motorcycle Insurance. We worked with their agency Match Ma...
Movember Foundation: Mo’s of Achievement
The Movember Foundation is the leading global charity raising funds and awareness for crucial men's health issues. During Movember (November), fun (and moustaches) is the 'Trojan horse' that gets people talking, taking action and fundraising. Since 2003 over 5 million people in 21 countries have raised $710M, funding over 1,000 life changing projects.I...
Muscular Dystrophy Association – Live Unlimited Campaign
The Live Unlimited campaign sought to reengage existing supporters of the organization, attract and increase visibility among new audience segments, and position MDA as a relevant and worthy organization to invest in.
RAPP “ACTS OF KINDNESS” HOLIDAY CARD
RAPP decided to raise the bar on what an agency holiday card could be, and tapped into a key pillar of our culture to make a holiday card that our employees and clients truly cared about.At RAPP we our mantra is: Be Smart. Be Creative. Be Kind. For the 2015 holiday season, during a time when so many troubling events were taking place, we wanted to spread ...
Red Nose Day 2016
Laugh. Give. Save a kid.The slogan says it all. Now in its second year in America, Red Nose Day is a special day to come together, have fun, and make a difference for kids in need – both here in the US and around the world. The objectives for the Red Nose Day social media campaign were to:Raise awareness of the Red Nose Day fundraising campaign. Educate A...
Stand with Budweiser and #GiveADamn
As one of the Super Bowl's longest-standing advertisers, Budweiser wanted to take a stance on a vital issue beer brands don't often talk about: drunk driving. Budweiser cares too much about its beer to not care about the people who drink it, so the brand decided to use advertising's biggest stage--the Super Bowl--to confront the problem head-on and start ...
The Renewal Project
At a time when the national political debate is polarized and paralyzed, The Renewal Project seeks to empower a movement to rethink America from the ground up. It honors local innovators in communities nationwide who are taking action and making real progress against the challenges facing our nation. By launching a unified social platform that celebrates ...
The Try Guys Get Prostate Exams for Movember
Prostate cancer is the second most common cancer in men worldwide. Testicular cancer is predominantly a young man's cancer, and as many as 1 in 20 men who get it will die.By 2030, the Movember Foundation aims to:Reduce the number of men dying prematurely by 25%Reduce deaths from prostate cancer by 50%Reduce the number of men dying from testicular cancer b...

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly, Vine and the rest of the social web.

The Shorty Social Good Awards will be held NOVEMBER 2017 in NYC, Date to be announced shortly.