10th Annual Shorty Awards Categories

The 10th Annual Shorty Awards will be held April 15th, 2018 in NYC. See below for official categories.

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best use of Twitter Video

This category honors the most creative and effective incorporation of video content on Twitter in a social media marketing campaign.

See previous winners and honorees here.


We live in an intense and noisy world. We live with and through gadgets, social media and mobile apps. Our brains are now oriented to consuming multiple forms of information through what we know as a newsfeed. Younger generations are already adapted to this timeline/newsfeed mentality, often from early childhood. The challenge is to identify how...
RecordTV on Twitter
Our goal was to match two of our most successful endeavours: the fact that RecordTV already was known for being really good with Twitter (which gave us a Shorty and some cases among finalists); and the fact that we are the second biggest TV broadcaster in the country, one of the best on the southern hemisphere (and, therefore, a major video prod...
TicToc by Bloomberg
TicToc by Bloomberg is the first and only global news network built for Twitter. TicToc provides 24/7 live streaming coverage of breaking news, live events, top stories and trending general interest news around the globe. TicToc is powered by Bloomberg's 2,700 journalists and analysts in 120 countries, delivering 24/7 news. TicToc delivers a fas...
Viking Quest - A Season of Episodes
The objective of Viking Quest is to showcase the team's ongoing journey throughout the season in a creative, artistic and eye-catching way. Last season, we used Vine and our Vinekings account to create 6 second videos from game to game. However, with the exodus of Vine this year, we decided to turn to a platform that boasts of the most creative ...
delTHORtro, a 2017 US Open Viral Moment
delTHORtro, one tweet sparked a 7-day viral conversation during the 2017 US Open.How the idea originated: Juan Martin del Potro, 2009 US Open men's champion, faced the #6 seed Dominic Thiem in the 2017 US Open round of 16. The Argentine came back from two sets down to defeat the Austrian in a 5-set thriller. Del Potro's herculean effort was spur...


About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly, and the rest of the social web.

The 10th annual shorty awards will be held april 15th, 2018 in new york city


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