ShortTake

A digital journal on culture & creativity, curated by and for modern storytellers.

Entries for category "Article"

Cloud & AI: Changing Marketing, Finance, and More

Published Feb. 27, 2025

By Hardik Ruparel, Member of Technical Staff at Nutanix and Founder of EasyReferrals

We are living in the era of artificial intelligence (AI), where businesses of all sizes—from startups to the biggest tech giants—are leveraging AI and cloud computing to reshape how they operate. This shift has not only affected how companies develop and market products but has also changed how professionals in various industries perform their jobs. Cloud …

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AI Trends That Will Change The Work Of Brands And Agencies In 2025

By Luna Maroun  • Published Jan. 29, 2025

The year 2025 is set to be a transformative one for brands and agencies as artificial intelligence (AI) reshapes the way they operate and connect with consumers.

From redefining storytelling to empowering small businesses, AI will open new avenues for creativity, personalization, and efficiency. These shifts will challenge traditional approaches while offering exciting opportunities for those ready to adapt.

AI Redefining Storytelling For Brands And Agencies

The future of storytelling …

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Winning on Every Front: How Awards Like the Shorty Awards Boost Organizational Reputation

By Keum Roling  • Published Jan. 8, 2025

Awards aren’t just shiny trophies. They're a big deal for organizations. These awards show off excellence, creativity, and leadership. Winning one is like getting a golden stamp of approval that boosts your reputation not only in your industry but also with employees, potential hires, and the community at large.

When you snag an award, it's not just about the project that got the nod. It's a shoutout to all the …

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What Is Spatial Computing and What Is the Role of AI in this New Computing Paradigm

By Cathy Hackl  • Published April 15, 2024

The Apple Vision Pro’s launch in February took over the headlines; with it, the phrase “spatial computing” was used in almost every article and news story. But most in the business world don’t know how to define it.

Here’s a way to understand spatial computing: what it is, what it isn’t, and what its components are.

What Spatial Computing Is Not

Spatial Computing is not one single technology or one …

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