‘Jordan The Stallion,’ Jenny Hoyos, Misha Brown, V Spehar, Ziad Ahmed, Shira Lazar, and companies like Liquid Death, LTK, Boobie, Smosh, NFL all have one thing in common – It’s No Fluke they found success.
Each week, we unpack the highs, lows, and untold stories of culture and creativity with top creators, brands, agencies and thought leaders.
New episodes drop every Tuesday and Thursday. Stay tuned!
Got feedback or a guest idea? Reach out via email, LinkedIn or Instagram.
A Shorty Award winner and Real Time Academy member, Jeff Barrett works with major influencers and brands like Adobe, Experian, Oracle, FIS and more on communications and influencer strategy. He spent three years traveling to almost every state in the country writing about startup ecosystems for Inc and Entrepreneur. After years of talking for a living, he's ready to listen and amplify the voices of amazing people, stories and ideas.
Whether you know him from his wildly popular tenure as the original host of HQ Trivia, his anchoring of the live, MLB whip-around show ChangeUp on DAZN, his own, critically-acclaimed late-night talk show Running Late with Scott Rogowsky (and the pandemic spin-off IsoLate Night), his two shows on Verizon’s Go90, Start Talkin’ (Complex Networks) and Weird World of Sports (Team Whistle), or his first television credit, the ABC primetime series Would You Fall For That?, comedian Scott Rogowsky has cemented himself across a diverse media landscape as the host with the mostess. Today, you can find him hosting Savvy, a live, interactive game show of word puzzles streaming daily on the Savvy mobile app.
Nila Makhfi is the co-founder and Chief Marketing Officer of Parkzy, the first peer-to-peer network for on-demand parking, which she built alongside her brother and a close friend. She studied psychology at UCLA, earned her master's in consumer psychology from USC, and has previously worked at Snap and AXS. Outside of Parkzy, she hosts community events under LinkedUp that bring LinkedIn creators together IRL.
Emmy Award-winner Scott Greenberg is Co-Founder of the audience simulation platform Chronicle Media. Founded in 2025 and backed by Patron, Point72 Ventures, Z Ventures, Sands Capital and other prominent investors, Chronicle automates social growth for top global content creators, brands, studios and network partners. The company’s AI platform leverages frontier audience simulation models to discover the largest fanbase on social media and drives rapid growth through new viewer engagement, content optimization, channel management, conversion and ROAS monitoring.
From 2009 to 2023, Scott was Co-Founder and Chief Executive Officer of the animation studio Bento Box Entertainment, where he oversaw all business and operational facets of the company that was acquired by Fox Entertainment in 2019 and produces Prime Video’s hit musical comedy “Hazbin Hotel,” “Paradise PD” for Netflix, Apple TV’s “Central Park” and “Bob’s Burgers” and “Krapopolis” for Fox. Scott also co-founded and served as CEO of Blockchain Creative Labs (BCL), which marked Fox’s entrance into the next-gen space. Moreover, he spearheaded Bento Box’s international expansion by partnering with Australia-based Princess Pictures to launch Princess Bento Studio and crafting a multi-year production services agreement with Boulder Media in Dublin, Ireland.
Ollie Lewis is Co-Founder and Chief Operating Officer of the audience simulation platform Chronicle Media. Founded in 2025 and backed by Patron, Point72 Ventures, Z Ventures, Sands Capital and other prominent investors, Chronicle automates social growth for top global content creators, brands, studios and network partners. The company’s AI platform leverages frontier audience simulation models to discover the largest fanbase on social media and drives rapid growth through new viewer engagement, content optimization, channel management, conversion and ROAS monitoring.
Prior to Chronicle Studios, Ollie was formerly an executive in the unicorn startups Rebellion Defense and Improbable, and a technology leader in the UK government.
Rachel Lowenstein is a leading independent cultural strategist and content creator. For over a decade she has worked at the intersection of culture, brand, and girlhood, helping the world's most influential companies understand how culture is moving, especially for women/girls. Top brands including Nike, Google, Unilever, Dove, Essity, Meta, Chief, and UN Women trust her expertise to grow their brands and their cultural impact.
Before building her own consultancy, she spent a decade at WPP/Mindshare, rising to Global Head of Inclusive Innovation, a role created for her. As a content creator, she has built an audience of 160,000+ followers across social media decoding girls, business and culture. Brands including TED and Tracksuit partner with Rachel for her cultural expertise and engaged audience. Rachel is also the creator of Girl Studies, a Substack for the serious study of girl culture and its commercial, social, and behavioral implications.
She has spoken on prestigious stages at the United Nations, Cannes Lions, SXSW, CES, DK Festival Croatia, Mumbrella Sydney, Advertising Week, Yale, and Arizona State University. Her work has been recognized on Ad Age's 40 Under 40 (2023) and Advertising Week's Female Is Female Award (2022). She has been featured in the Wall Street Journal, the New York Times, Ad Age, Adweek, Campaign, The Observer, Slate, Glossy and Business Insider for her insights.
Tommy Lynch explains why so many brands underestimate the education gap around TikTok Shop, why bigger brands and agencies are finally paying attention, and why the real edge comes from products that are so visually interesting people want to watch them before they even buy them.
Entrepreneurship rarely follows a straight path. For Tommy Lynch, it began at 14, building furniture from discarded shipping pallets, evolved into living and working from a converted school bus, and eventually led to building a career in content and social commerce.
Today, as CEO of Cult Content, Lynch is helping brands navigate TikTok Shop through a model built around content, creators, community, and sustainable commercial strategy. Having helped more than 100 brands navigate the platform and taken four brands from minimal TikTok Shop sales to five figures a month, his approach combines practical experience with a clear understanding of the realities behind social commerce.
His perspective challenges the idea of TikTok Shop as an easy gold rush. Instead, he emphasizes understanding unit economics, measuring ROI, building authentic creator relationships, and treating community as a long-term asset.
Anastasia Leng is the founder & CEO of CreativeX, a technology company that powers creative-decision making for the world’s best brands. CreativeX technology is used globally by Fortune 500 brands like Unilever, Mondelez, Heineken, Google, and more to measure creative efficiency, consistency, representation, and impact across all creatives worldwide.
Anastasia spent 5+ years at Google, where she worked on nearly every ad tech and analytics product and led entrepreneurship efforts in EMEA. She’s been a nomad all her life and has lived in Bahrain, Vietnam, Hungary, Russia, France, England, and the US. She remains a mediocre tennis player and an aspiring writer.
Libby Amber Shayo is a social media creator, strategist, podcast host, and founder based in New York City. With a background in advertising and a BFA in Acting, Libby turned her passion for storytelling and comedy into a full-time career as a creator, building a growing community around Jewish lifestyle, dating, NYC life, humor, weddings, and the realities of being a modern Jewish woman online.
She is the founder of Libby Amber Shayo Creative, where she works with brands, creators, and businesses on social media strategy, content creation, and behind-the-scenes event content. She also works on bridal content brand focused on capturing the candid, behind-the-scenes moments that make weddings unforgettable.
Libby is also the co-host of Schmuckboys on the Jewish Journal Network, where she and Marla Friedson talk about Jewish identity, dating, relationships, culture, and everything in between.
Known for her authentic, funny, and highly relatable approach to content, Libby has built an audience of more than 80,000 across TikTok and Instagram and has worked with major brands while continuing to create content that blends comedy, culture, and real life.
Sam Berlow, co-founder and Executive Chair of The Type Founders, is a respected industry leader, trusted advisor, and one of the most connected figures in the American type industry. For over three decades, Sam has helped build the businesses that shaped modern type design and distribution—co-founding and leading the Font Bureau, serving as a Senior Product Manager at Adobe, and co-founding Webtype, Fonts In Use, and Type Network, where he was CEO. As co-founder of The Type Founders, he advises designers and foundries worldwide to support their growth and innovation. Based in Vermont, Sam is active in the type design community, regularly speaking and collaborating with type leaders around the world.
Aria Kim (@techwitharia) is a DC-based creator covering AI, careers, and tech for an audience of 150K+. Before going full-time on content, she spent years as a security program manager at Meta and Sony, and now helps people build careers that don't follow a straight line. She has partnered with some of the biggest tech companies in the world, including OpenAI, LinkedIn, and Coinbase, and her work on the future of work has been featured in Forbes and Business Insider.
Jason Keehn is the founder of Accompany Creative, the award-winning, impact-driven creative agency recently named Ad Age’s Purpose Agency of the Year. With their motto of “We make good, work” Accompany Creative focuses on transforming brands into change agents through inspiring, mission-led storytelling and design.
The company is a collective of socially conscious branding, marketing, PR, product design, merchandising, and sourcing leaders who work together to help brands authentically connect with values-driven consumers throughout the entire brand experience. Jason’s expertise in both aspirational campaigns and impact-minded products and programs can be seen in their work for a client roster that includes Nespresso, Neiman Marcus, Vestiaire Collective, ABC Carpet & Home, Levi’s, NBC Universal, God’s Love We Deliver, and the YMCA of Greater New York.
Jason’s entrepreneurial passion centers on harnessing the power of consumer-minded branding, design, and storytelling for brands and business models that are doing not just “less bad” but also “more good.” In 2022, he launched the first-ever mission-driven merchandising with Universal Pictures for the film “Jurassic World” – work that earned the agency its first Clio award.
Prior to launching Accompany Creative, Jason spent 20+ years in brand strategy, identity, and integrated advertising as Chief Growth Officer at independent creative agency Yard NYC.
With an MS degree in global bioethics from Columbia University, Jason has published his research in academic journals about the ethics of marketing and has spoken about his integrated branding/ethics perspective at prominent venues like the United Nations General Assembly, Columbia University Commencement, US Consulate General in China, SXSW Eco, and Fashion Forward.
