‘Jordan The Stallion,’ Jenny Hoyos, Misha Brown, V Spehar, Ziad Ahmed, Shira Lazar, and companies like Liquid Death, LTK, Boobie, Smosh, NFL all have one thing in common – It’s No Fluke they found success.
Each week, we unpack the highs, lows, and untold stories of culture and creativity with top creators, brands, agencies and thought leaders.
New episodes drop every Tuesday and Thursday. Stay tuned!
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A Shorty Award winner and Real Time Academy member, Jeff Barrett works with major influencers and brands like Adobe, Experian, Oracle, FIS and more on communications and influencer strategy. He spent three years traveling to almost every state in the country writing about startup ecosystems for Inc and Entrepreneur. After years of talking for a living, he's ready to listen and amplify the voices of amazing people, stories and ideas.
Survivor-led nonprofit The SHERO Foundation and its agency partner Duncan Channon launched “Girlhood,” a pro bono campaign that reframes how sex trafficking is portrayed.
Watch here: https://www.youtube.com/watch?v=fI2A9ve-unc
The work blatantly omits showing the crime itself and instead focuses on what trafficking takes away from girlhood. The work was created as part of Purpose, Produced, a partnership between Kevin Bacon’s SixDegrees.org and Advertising Week that pairs top agencies with deserving nonprofits to create pro bono campaigns.
The campaign includes a two-minute hero film and three 30-second spots that capture a diverse group of girls simply being girls: taking selfies, making TikToks, and going to school. Viewers hear the real stories of women who were trafficked as girls, describing what was stolen from them long before anyone noticed something was wrong.
Lisa Hayden’s involvement with SHERO began through a personal connection, but her commitment quickly evolved into transformative leadership. As the Founding Inaugural Chairperson of the Technology Committee, she helped build the operational infrastructure that supports the Foundation’s mission. Her work strengthened systems, streamlined processes, and laid a foundation for growth during critical years of expansion.
She then served six years on the SHERO Executive Board, helping guide strategic decisions and organizational development during a pivotal season for the Foundation. Today, as SHERO’s Manager of Operations, Lisa ensures that vision becomes action — overseeing the internal structure, coordination, and day-to-day leadership that allows the mission to thrive.
Jessea Hankins is an extremely online creative director and writer who was pulled into the vortex of advertising by fate. Her decades-long career began at Wieden+Kennedy (in the finance department! With a poetry degree!), flew through Bartle Bogle Hegarty, and landed at Duncan Channon. She can be blamed for work on brands like Sephora, Kettle Chips, the United Nations, Kona Big Wave, Horizon Organic, and the CA Department of Public Health – from their first anti-vaping campaign to the recent fentanyl prevention effort, “Facts Fight Fentanyl.” In between, she took a 4-year hiatus in the advertising wilderness before boomeranging back to DC to continue being very silly and very serious forever.
Stacey Richman is an accomplished communications executive with extensive experience shaping brand narratives across sports, entertainment, and digital media. Most recently, she served as Senior Vice President and Head of Communications for DAZN and Whistle Sports. DAZN is a global sports streaming platform, while Whistle is a social publisher connecting athletes, brands, and original content across sports and culture. In this role, Richman led global communications strategy and played a key role in supporting the launch of the inaugural FIFA Club World Cuptournament.
Prior to joining DAZN, Richman was Director of Consumer Communications at Group Nine Media, where she led communications efforts supporting several of the company’s flagship digital brands, including The Dodo, PopSugar, Thrillist, and NowThis.
Earlier in her career, Richman held communications roles at truTV and served as a publicist for Animal Planet.
Richman began her career at CBS News before joining FerenComm, where she gained experience in media relations and agency communications. She later moved to Discovery Communications, where she led communications for the company’s consumer products and advertising sales divisions.
She is known for developing high-impact communications strategies that elevate brand visibility, support business growth, and connect audiences with culture-defining content.
Beth Everhart is Managing Director at AntiSocial, where she leads growth across North America and strengthens the agency’s social-first, talent & partnership and media offerings. She brings senior leadership experience and a deep client background, guiding cross-functional teams and complementing AntiSocial’s existing strengths with strategic perspective as the agency expands its footprint in North America.
Previously, Beth served as Chief Client Officer at Pearpop and held senior roles at leading agencies working with brands including Microsoft and Snap.
Doug Straton, CMO, Bazaarvoice
Before joining Bazaarvoice, Doug served as the Chief Digital Officer at The Hershey Company, earning a Hot Topics/HP Top 100 Global CDO award, where he oversaw digital business development across marketing, sales, category management, product development, insights, and enterprise digital transformation. Before that, he held a series of global Marketing and Strategy leadership roles at Unilever, including VP of Digital, E-commerce, Omnichannel and Data, and Head of Global E-Commerce Strategy and Innovation.
Doug is currently an advisor to DCG (Digital Commerce Global) and has also recently served as an advisor to NectarFirst, Catena Clearing, and Alert Innovation. Doug has been a featured speaker at academic institutions such as Wharton, NYU, and Penn State, as well as at leading industry events including NRF, FMI, and Shoptalk. His thought leadership has been featured in Business Insider, USA Today, and MarketWatch. He has been frequently quoted in publications such as the Wall Street Journal, CNN, and Forbes. Doug lives in New York with his wife of 25 years, has a college-aged bodybuilding son, and a wildly enthusiastic French bulldog.
Christian Muche, Global President & Co-Founder of POSSIBLE, is a renowned global executive and business strategist operating at the intersection of the digital, marketing, technology, and event industries. Muche has worked with global brands and executives, including AOL, YAHOO, and FIFA, to bring successful results.
He was the Co-Founder of DMEXCO which has become the leading and most international digital marketing event in the world. Seeing a gap in the marketing community, he believed the time had come for a new event experience created specifically for the entire marketing world which is POSSIBLE.
Badass Mamas is a media platform and community dedicated to working mothers who are rewriting what success, leadership, and care can look like. Co-founded by Jessalin Lam and Kat Richards, the platform shares unfiltered stories at the intersection of work, motherhood, identity, and healing.
Grounded in lived experience, Badass Mamas examines the unlearning required to break generational patterns, heal the inner child many mothers are still carrying, and challenge the invisible labor and cultural expectations placed on women. The platform centers rest, growth, and purpose as necessary conditions for sustainable leadership, not luxuries earned after burnout.
Sabrina Haschak is a brand partnerships and influencer marketing executive with over 20 years of experience spanning media, entertainment, and the creator economy. Currently leading brand partnerships at Beacons, she focuses on building innovative ways for brands to turn their creator marketing into a scalable growth channel. She has worked with leading brands including American Express, Resy, Clinique, Coca-Cola and Glossier.
Brian Keenan leads international strategy and AI consultancy for WE Communications, a ~$200M integrated marketing firm. Brian counsels senior leaders from companies such as Adobe, HEINEKEN and Amazon to succeed in an AI-enabled future. Latest interest areas including AI search, agentic commerce, synthetic audiences, and autonomous workflows.
He is a regular presenter at industry conferences such as ICCO, PRCA, WARC, and Mumbrella across EMEA & APAC. He brings a global and grounded mindset to his work from living in four countries and raising three children.
Rebecca Bemhena is vice president, content at Shoptalk Luxe. She leads the editorial direction and research strategy for Shoptalk Luxe, with full accountability for the agenda and speaker lineup.
Her work sits at the intersection of elevated retail, hospitality, and transformative technology, translating shifts in the premium consumer landscape into programming that is commercially relevant, insight-led, and built for senior decision-makers.
With 11+ years of experience in content strategy and storytelling, she's motivated by bringing the right leaders into the right conversations at the moment the industry needs them most.
Charlotte Pavlik is the Chief Growth Officer at Gladiator Productions where she drives brand visibility, supports revenue growth, and showcases the company in high-impact environments.
She's known for her strategic vision and flawless execution, building meaningful partnerships with global entertainment, luxury, & consumer brands like LVMH, Sol de Janeiro, and Live Nation while leading results-driven campaigns that push the envelope.
Seth Dolan, Chief Creative & Experience Officer and Co-Founder of Gladiator Productions, has 20+ years of experience in live entertainment and experiential marketing under his belt for top clients like Pandora Jewelry, The Walt Disney Company, and AmorePacific. Dolan is a visionary creative and show producer who crafts immersive large-scale experiences that tie in storytelling, design, and brand strategy for global brands.
