11th Annual Shorty Awards Categories


See below for official categories. The early entry deadline is November 29th, 2018.

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

By Campaign
By Design
By Industry
By Overall Presence
Campaign by Platform
Content and Media
Influencer & Celebrity Brand Partnership
Websites & Apps
Strategy & Engagement
Video by Platform
Video Content

From the 10th Annual Shorty Awards Best use of Polls & Surveys

This award honors those most effective and creative use of polls and/or surveys by a brand, agency or organization.

Winner

Polls & Surveys
winner
audience
Nickelodeon Instagram Polls
Nickelodeon was looking to tap into the discussions that teens were having online in a fun and personable way. We had noticed that every year certain holidays, relatable moments, and other trends would bubble up. These were great moments for Nickelodeon to naturally become a part of the conversation. Polls presented a great opportunity to incre...

Finalists

Polls & Surveys
finalist
12 Days of Deals Instagram Story Poll
The holiday season brought so many sales, promos, and discounts so we asked ourselves, how can we break through the noise and encourage people to turn to Microsoft Store for the best holiday deals? We decided to take advantage of the new poll feature on Instagram Story to engage with fans and promote fan-favorite Xbox One S deals in a light-hear...
Polls & Surveys
finalist
Bravo’s Vote to Watch on Instagram
The Bravo Social Media Team's first objective was to create and deliver an innovative experience that not only served up an exciting activity based on the network's extensive programming portfolio, but also amplified fans' voices and linked to the viewing experience. After all, frequent, dynamic interaction around captivating storylines and char...
Polls & Surveys
finalist
Calling All Big Ideas: Shape Your New York!
UJA is the largest local philanthropy in the world. Based in New York, we care for people in need, respond to crises close to home and far away, and shape our Jewish future. For over 100 years, our approach to how we meet these needs has remained the same. We ask experts: "What are today's most urgent challenges?" From there, we distribute funds...

Nominees

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, YouTube, Snapchat, Instagram, Twitch, TikTok, and the rest of the social web.

The Shorty Social Good Awards will be held November 15, 2018 in New York City