Upon finishing his MBA at Laval University, Pierre moved back to Moncton, NB to launch Peach Marketing in 2014. After dabbling in other startups, he moved to Toronto in 2018 where he led Paid Media, Strategy and Content for large national and global brands at some of the world’s largest agencies in both the WPP and IPG Mediabrands networks. His impressive client portfolio included notable brands such as NFL Canada, LG Electronics, Mazda Canada, Hershey, BMO, Nestle, AMEX, Destination Canada and many more. Now looking to bring his wealth of knowledge to support East coast businesses in their growth, he returns to Moncton as a marketing professor at Université de Moncton while also joining Peach Marketing as a Senior Strategy Advisor.