Erica Myers is a social and digital marketing leader with 14+ years of experience building and scaling campaigns across entertainment, media, and global brands. She began her career in London, working across EMEA on integrated social and digital strategy for brands including Philips, Dell, Air France, and Kia/Hyundai. Since relocating to Los Angeles in 2014, Erica has specialized in entertainment marketing, leading social strategy for Amazon Prime Video, Netflix, Disney, and The Hollywood Reporter. Most recently, she served as Director of Digital Marketing at STARZ, where she led the brand social team supporting all lines of business, including Outlander, P-Valley, and the Power Book franchise. Erica currently consults on social strategy and campaign development for major studios and streamers, including ongoing work on the Amazon Prime Video business via Omnicom Media Group.