9th Annual Shorty Awards Categories

All finalists have been announced, stay tuned for more updates about the 9th Annual Shorty Awards on April 23, 2017

Brands & Organizations

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

Best in Games

This award honors game makers and marketers who've tapped into social media in a creative way to effectively engage current gamers and grow their audience. Both online and mobile games and apps are eligible for this award.

See previous winners and honorees here.

Finalists

finalist
CSR2: Ultimate Racing Challenge
A global phenomenon, CSR is one of the top, racing mobile games on the market with over 190 million downloads to date. Building off the success of the first instalment, the campaign's objective was to ...
finalist
Don't Download Best Fiends
It's becoming increasingly difficult for mobile brands to cut through and at Seriously, we challenge ourselves to be as creative in our marketing campaigns as we are in our game design, story, characte...
finalist
Hasbro's Speak Out Game
When gamified Mouthpiece Challenge videos took the internet by storm in Spring 2016, Hasbro's Best-In-Class game creators knew they needed to work quickly to deliver to consumers everything they needed...
finalist
Head vs Heart Campaign Euro 2016 - Top Eleven
Top Eleven was already the most popular mobile soccer game in Europe. But the question was, how could we at Nordeus get an extra million players to play our game?Our management game, Top Eleven, is all...
finalist
Hostile Takeover
Call of Duty was gearing up to announce their latest installment and new sub-franchise, Infinite Warfare. Our job was two-fold: 1) get fans excited about the announcement, and get them speculating as t...
finalist
Sonic the Hedgehog Twitter
Our objectives:- Increase brand awareness of and breathe new life into the Sonic the Hedgehog brand- Decrease negative sentiment and increase positive sentiment around the brandCompletely revamp Sonic ...

Nominees

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, Vine and the rest of the social web.

The 9th Annual Shorty Awards will be held April 23, 2017 in NYC and streamed to the public.