entries for brands and orgs open now enter

10th Annual Shorty Awards Categories

Entries for the Shorty Awards are open now! Official categories listed below.
The early entry deadline is November 30, 2017

The Shorty Awards honor the talented agencies, brands, and industry leaders behind the best and most innovative work on social media channels, campaigns, websites and applications.

From the 9th Annual Shorty Awards

Corner Carvin'

Entered in GIFs

About this entry

In order to promote the first ever NASCAR race on USA Network, this animated GIF was created as a tune-in graphic that highlights Watkins Glen International as an exciting road course race.

Why does this entry deserve to win?

Graphic created to highlight Watkins Glen International as an exciting road course race and rally fans to tune-in.

Results

Posted on Twitter, Facebook, and Instagram

Impressions:

116,000 – Twitter

410,000 -- Facebook

Engagements:

4,516 – IG

3,500 – Twitter

224 Retweets and 518 favorites (175% more than the average @NASCAR tweet)

84,500 – Facebook

(includes 80,000 video views and 4,350 likes, comments and shares)

https://www.instagram.com/p/BIqcqYggup-/, https://www.facebook.com/NASCAR/videos/10154087464408801/

Media

Video for Corner Carvin'

Produced by

NASCAR, Inc.

Link

About the Shorty Awards

The Shorty Awards honor the best of social media.

Millions of people participate in The Shortys to recognize individuals and organizations producing great content on Twitter, Facebook, Tumblr, YouTube, Snapchat, Instagram, YouNow, Musical.ly, and the rest of the social web.

The 10th Annual Shorty Awards will be held in April 2018 in NYC.